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Employer branding

open access: yesAkademisk Kvarter, 2012
Søren Frimann and Bolette Rye Mønsted Employer branding. Employer branding has become a way that both private enterprises and the public sector meet changing conditions of the labour market and organizatorical challenges in a postmodern and globalized ...
Søren Frimann, Bolette Rye Mønsted
doaj   +6 more sources

The power of e-recruitment and employer branding on Indonesian millennials’ intention to apply for a job [PDF]

open access: yesFrontiers in Psychology, 2023
Companies need reliable employees to support their business. As e-grocery businesses in Indonesia continue to grow during the pandemic, various strategies are required to attract millennials. This study aims to prove the influence of employer branding, e-
Cindy Natalia Wijaya   +3 more
doaj   +2 more sources

Communication as a Key Performance Indicator in Employer Branding in the Context of the Social Economy—A Quantitative Study [PDF]

open access: yesBehavioral Sciences
Performance measurement refers to the systematic evaluation and analysis of the performance and results of business processes, initiatives, or strategies.
Michael P. Heide   +4 more
doaj   +2 more sources

Brand orientation, employer branding and internal branding: Do they effect on recruitment during the COVID-19 pandemic? [PDF]

open access: yesJournal of Business Research, 2022
Dmitry Kucherov   +2 more
exaly   +2 more sources

Exploring the Relationship between Employer Branding and Employee Retention [PDF]

open access: yesGlobal Business Review, 2016
The work condition, these days, is winding up noticeably progressively focused. In such focused condition, boss marking is quick developing as a long haul human asset (HR) system to pull in and hold skilled workforce.
Karnica Tanwar, Asha Prasad
exaly   +2 more sources

Employer branding

open access: yes
Die Generation Z umfasst jene Personen, die zwischen 1995 und 2010 geboren wurden und sich derzeit auf dem Arbeitsmarkt etablieren. Durch den gegenwärtig vorherrschenden demographischen Wandel und den War for Talents wird diese Gruppe zunehmend wichtiger für Unternehmen, die nach talentierten Nachwuchskräften suchen.
Andrea Sousa, João Thomaz
  +12 more sources

Developing an Employer Branding Model based on the Expectations of Talented Employees [PDF]

open access: yes‫مدیریت بازرگانی, 2021
Objective Organizations strive to propose a clear and unique intra- and inter-organizational image to show their advantages over other employers.
Shirin Mazraeh   +2 more
doaj   +1 more source

Does employer branding beat head hunting? The potential of company culture to increase employer attractiveness [PDF]

open access: yesJournal of Entrepreneurship, Management and Innovation, 2020
This paper aims to investigate the combined effort of the HR Department and the Marketing and Communication Department to define and implement employer-branding strategies.
Maria Corina Barbaros
doaj   +1 more source

Linking employer branding and firm-level performance: The case of Azerbaijani firms registered on Glassdoor [PDF]

open access: yesProblems and Perspectives in Management, 2022
In today’s competitive labor market, firms use employer branding strategies to engage their workforce for better performance. However, the current understanding of the role of employer branding in firm-level performance in the context of developing ...
Aydan Huseynova   +2 more
doaj   +1 more source

The Impact of Employer Branding on Turnover Intention in Pharmaceutical Industries: Does Generation Matter?

open access: yesMedia Ekonomi dan Manajemen, 2023
In an increasingly globalized economy, organizations are increasingly competing for the best employees who are skilled in professional fields. Employer branding has an important role in helping organizations find new employees and retain existing ...
Ivana Gracita, Rina Anindita
doaj   +1 more source

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