Results 31 to 40 of about 1,096 (138)

EMPLOYER BRANDING: A STUDY OF PSU'S

open access: yesRamanujan International Journal of Business and Research, 2016
Employer branding involves efforts on the part of employer to promote self on the grounds of its uniqueness and desirability as an employer, both within and outside the firm.
Dr. Vibhash Kumar   +2 more
doaj   +1 more source

Employer Branding Implementation and Human Resource Management in Greek Telecommunication Industry

open access: yesAdministrative Sciences, 2020
Even though employer branding has its origins back to the 1990s, only after 2001 did it become a hot topic for human resource (HR) management. Ever since, a series of researchers and professionals have made an effort to understand how the image that job ...
Antonios Kargas, Alexios Tsokos
doaj   +1 more source

Factors influencing the job search and job selection in students of Generation Y in the Czech Republic in the employer branding context

open access: yesManagement şi Marketing, 2018
The factors influencing job search and job selection are related to employer branding, employer’s position and employer attractiveness on labour market. These factors make employer branding.
Jiří Bejtkovský
doaj   +1 more source

Effect of Employer Branding on Talent Attraction in Ghana: Exploring the Roles of Employer Trust and Social Media Engagement

open access: yesJournal of Human Resource Management
Purpose – This study assesses the effect of employer branding on talent attraction, exploring the Roles of employer trust and social media engagement.
Evans OWUSU ACHEAMPONG   +4 more
doaj   +1 more source

Employer Branding as a Source of Competitive Advantage of Retail Chains

open access: yesJournal of Management and Business Administration, Central Europe, 2018
Purpose: Developing a strong, favourable employer brand of a retail chain may be regarded as an important means of creating a competitive advantage. Retail chains should attract personnel with desired competence required for their particular purposes ...
Katarzyna Bilińska-Reformat   +1 more
doaj   +1 more source

Employer Branding

open access: yes, 2017
W dobie zmieniającego się świata coraz większą uwagę przywiązuje się do wizerunku przedsiębiorstwa. To, aby był on postrzegany, jako silny i pozytywny zależy w głównej mierze od tego, jakie działania podejmuje firma. Obecnie nie wystarczy działać i dopasowywać się do rynku.
openaire   +3 more sources

Employer branding jako determinanta rozwoju sieci handlu detalicznego w Polsce

open access: yesProblemy Zarządzania, 2016
Building a strong, favourable employer brand of a retail chain may be classified as a key determinant of its development. Trading companies should attract and maintain personnel with specific, desired competences, as well as decrease high staff ...
Anna Dewalska-Opitek   +1 more
doaj   +1 more source

Leveraging LinkedIn as a Digital Platform for Employer Branding: Evidence from the UAE Hotel Industry

open access: yesJournal of Theoretical and Applied Electronic Commerce Research
Employees are the fundamental source of a sustainable competitive advantage. Without the high quality of human capital, organisations cannot attain a competitive advantage that can be sustained over time.
Rashid Ashraf   +6 more
doaj   +1 more source

The Relationship Between Symmetrical Internal Communication, Employer Branding, Organizational Identification and Turnover Intention

open access: yesMehmet Akif Ersoy Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
It is accepted by both employers and academic circles that employees in the modern management approach are effective in the success of the organizations they work for. Employees also play a role in organizations creating competitive advantage.
Kağan Cenk Mızrak, Funda Yalım
doaj   +1 more source

War for talent or even enemy at the gate? Investigating the role of employer brand experience in talent retention

open access: yesFuture Business Journal
Employer Branding is a crucial strategy for attracting and retaining talent within an organization. This concept has garnered significant attention from scholars and practitioners, resulting in various conceptualizations of employer branding elements ...
Mohammad Azimi   +3 more
doaj   +1 more source

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