Søren Frimann and Bolette Rye Mønsted Employer branding. Employer branding has become a way that both private enterprises and the public sector meet changing conditions of the labour market and organizatorical challenges in a postmodern and globalized ...
Søren Frimann, Bolette Rye Mønsted
doaj +8 more sources
The power of e-recruitment and employer branding on Indonesian millennials’ intention to apply for a job [PDF]
Companies need reliable employees to support their business. As e-grocery businesses in Indonesia continue to grow during the pandemic, various strategies are required to attract millennials. This study aims to prove the influence of employer branding, e-
Cindy Natalia Wijaya +3 more
doaj +2 more sources
Linking employer branding and firm-level performance: The case of Azerbaijani firms registered on Glassdoor [PDF]
In today’s competitive labor market, firms use employer branding strategies to engage their workforce for better performance. However, the current understanding of the role of employer branding in firm-level performance in the context of developing ...
Aydan Huseynova +2 more
doaj +3 more sources
Perceived Employer Branding, Employee Engagement and Employee Outcomes: A Proposed Mediation Model [PDF]
This paper develops a conceptual framework to understand the relationship between perceived employer branding, employee engagement, and desirable attitudinal and behavioural outcomes.
Aanchal , Heena Atwal
doaj +2 more sources
Communication as a Key Performance Indicator in Employer Branding in the Context of the Social Economy—A Quantitative Study [PDF]
Performance measurement refers to the systematic evaluation and analysis of the performance and results of business processes, initiatives, or strategies.
Michael P. Heide +4 more
doaj +2 more sources
Brand orientation, employer branding and internal branding: Do they effect on recruitment during the COVID-19 pandemic? [PDF]
Dmitry Kucherov +2 more
exaly +2 more sources
W dobie zmieniającego się świata coraz większą uwagę przywiązuje się do wizerunku przedsiębiorstwa. To, aby był on postrzegany, jako silny i pozytywny zależy w głównej mierze od tego, jakie działania podejmuje firma. Obecnie nie wystarczy działać i dopasowywać się do rynku.
Stroblová, Zuzana
core +5 more sources
In today's fiercely competitive job market, establishing a positive image of your company as an employer of choice is paramount. This is the essence of employer branding - a dynamic process that aims to attract and retain top talent by effectively communicating a company's culture, values, and employee value proposition (EVP). HR leaders are pivotal in
Thomas Breyer-Mayländer +2 more
+12 more sources
Employer branding and employee performance for Telecommunication Companies in Egypt [PDF]
This study aims to investigate the direct effect of employer branding on employee performance for telecommunication companies in Egypt, Employer branding represents a new concept in marketing, and it is considered one of the most beneficial strategies ...
Basma Alaa El-din Almehalawy +3 more
doaj +1 more source
Developing an Employer Branding Model based on the Expectations of Talented Employees [PDF]
Objective Organizations strive to propose a clear and unique intra- and inter-organizational image to show their advantages over other employers.
Shirin Mazraeh +2 more
doaj +1 more source

