EVENT MARKETING MANAGEMENT – OPPORTUNITIES FOR INTEGRATING INTO COMPANIES’ BUSINESS POLICY [PDF]
Risk in Contemporary Economy, 2013 Although the word “event” is one of the world’s 500 most popular words, few people know what event marketing is and how can it help boost business.
Nicoleta Cristache +3 more
doaj
An Edible H2O2 Biosensor for Gastrointestinal Metabolites and Peroxidase Enzyme Quantification
Advanced Healthcare Materials, EarlyView.We present an edible biosensor for gastric fluid analysis that integrates a caffeic acid–horseradish peroxidase redox system into an edible electrolyte‐gated transistor. The device enables rapid, low‐volume detection of H2O2 and, with minimal modification, metabolites and enzyme activity in simulated gastrointestinal conditions.
Valerio Francesco Annese +10 more
wiley +1 more source
Laser‐Assisted Processing and Modification of Bioactive Glasses: A Review
Advanced Healthcare Materials, EarlyView.Laser technologies provide powerful tools to process and transform bioactive glasses for advanced biomedical applications. This review discusses laser‐matter interaction mechanisms, laser surface engineering, and laser‐assisted fabrication of scaffolds and nanofibers.
Antonio Riveiro +8 more
wiley +1 more source
The Library Festival Is a Tool for Promoting Youth Engagement
Управление культуройToday, a library is not only a book repository but also a multifunctional center for culture, education, and social interaction, which, with the right marketing strategy, can effectively compete with other leisure institutions.
Anna S. Slavina, Oleg V. Milkov
doaj +1 more source
Decellularized Extracellular Matrix (dECM) in Tendon Regeneration: A Comprehensive Review
Advanced Healthcare Materials, EarlyView.Decellularized Extracellular Matrix (dECM) offers a promising solution by replicating the native tendon microenvironment and promoting regeneration. This review highlights advances in the decellularization methods, as well as their integration with emerging technologies and translational progress in tendon tissue engineering.
Kumaresan Sakthiabirami +4 more
wiley +1 more source
Development Trends and Efficiency Rating of Event Marketing in the Context of Digital Transformation
Вестник Кемеровского государственного университета. Серия: политические, социологические и экономические наукиThe article describes the current trends in event marketing and introduces a new methodology that makes it possible to evaluate its efficiency in the context of digital transformation. Hybrid events are a focal point in the event industry as they combine
Marchenko Dar'ya, Shadrin Vladislav
doaj +1 more source
Can a State Funded Rural Economic Development Program Positively Impact the State’s Economy? A Case Study Application using Texas Department of Agriculture’s Rural Tourism Economic Development Program [PDF]
In this paper, we review the tourism impact from supported tourism events and measure their economic value to the local economy. The economic values are the result of visitor spending and extrapolated to total event attendance creates economic values ...
Hanagriff, Roger D., Lau, Michael H.
core +1 more source
Understanding the Social Media Fandom of the Mr. Olympia Bodybuilding Show [PDF]
, 2018 The sport of bodybuilding has become one of the leading enterprises in using social media as the headlining avenue of marketing and promoting for the events they host.
Magee, Kevin
core +1 more source
Engineering of Glioblastoma‐Derived Biomimetic Vesicles and Their Structural and Molecular Features
Advanced Healthcare Materials, EarlyView.ABSTRACT Biomimetic nanosystems and vesicles have arisen as a novel approach to design vesicular transport systems with diverse therapeutic potential. The ‘biomimetic’ strategy involves the integration of cell membrane components into lipid bilayers, conferring them with biological properties originating from the cell of origin. Until now, most studies
Noelia Hernández‐Lobato +6 more
wiley +1 more source
OPTIMAL DURATION OF MAGAZINE PROMOTIONS [PDF]
The planning of promotions and other marketing events frequently requires manufacturers to make decisions about the optimal duration of these activities. Yet manufacturers often lack the support tools for decision making.
Jose M. Mugica +2 more
core +3 more sources