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Special Traffic Event Detection: Framework, Dataset Generation, and Deep Neural Network Perspectives
Sensors, 2023 Identifying early special traffic events is crucial for efficient traffic control management. If there are a sufficient number of vehicles equipped with automatic event detection and report gadgets, this enables a more rapid response to special events ...
Soomok Lee +4 more
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Digitalization of Special Events Projects During the Crisis [PDF]
European Project Management Journal, 2020 Digitalization is one of the leading topics of today, as well as one of the changes that leaves consequences and brings large-scale influences. However, it is still often debated what exactly it means and what its negative sides are.
Jana Jovanović
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Gamification elements in event marketing
Неофилология, 2023 We consider the specifics of using gamification elements in event marketing from the standpoint of involving and retaining participants in special event. Gamification is defined as the use of game mechanics in non-game situations. Gamification techniques
V. A. Romashkin
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Using Non-Standard Methods of Promotion in the Event Industry in Conditions of Limited Resources
Управленческое консультирование, 2023 Globalization challenges companies, demanding from them an immediate response to changes in society and the use of non-standard methods of promotion that can attract the target public. Special events are an effective brand promotion tool, but not without
O. O. Nikitina
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Modern trends in event marketing in promoting the university brand
Неофилология, 2022 We consider current trends in event marketing in relation to various areas. Event marketing is focused on building a strong emotional connection between brand and audience. As the practice of domestic and foreign universities shows, event marketing is in
V. A. Romashkin
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Sports mega-events and their wider social importance through public relations activities [PDF]
Војно дело, 2019 An amazing development of sport business has been present in the past decades. This trend started in the mid-twentieth century. One of the basic reasons for this state is the marketing, media and PR conversion of major sports events into spectacles with ...
Perić Nenad +2 more
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Event communications in the conditions of mediatization: actual problems and applications
Неофилология, 2023 The study is devoted to topical issues and the potential of using event-based brand promotion in competitive markets. The idea of promoting brands, products and services through special events is not new.
A. V. Prokhorov +2 more
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Barekeng, 2019 Forecasting the number of passengers can be a consideration for managers of Gorontalo Crossing Port regarding the provision of tickets. The number of passengers can be influenced by certain seasonal or special events.
Muhammad Rezky Friesta Payu, N. Nurwan
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Markov Chain Monte Carlo Methods for Estimating Systemic Risk Allocations [PDF]
, 2020 We propose a novel framework of estimating systemic risk measures and risk allocations based on Markov chain Monte Carlo (MCMC) methods. We consider a class of allocations whose jth component can be written as some risk measure of the jth conditional ...
Hofert, Marius, Koike, Takaaki
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Study on Unscheduled Direct Maintenance Cost of Civil Aircraft Structure
Hangkong gongcheng jinzhan, 2019 To solve the problem of the unscheduled direct maintenance cost of civil aircraft structure is difficult to predict in the design phase. The elements and influence factors of DMC are introduced, and the prediction flow, model and adjustment model are ...
Liu Yu +4 more
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