Results 221 to 230 of about 336,110 (302)

The Tasty Side of Numbers: How Vowel Type Influences Taste Perceptions for Numerical Brand Names

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Numerical brand names are commonly used in food marketing yet underexplored for their sensory impact. Relying on processing fluency theory, across four studies, including an IAT (n = 149), a quantitative and qualitative lexical analysis of professional wine tasting notes (n = 695), an online study (n = 306), and archival consumer wine ratings (
Nathalie Spielmann, Diego Vega
wiley   +1 more source

Whole‐Brain Diffusion MRI at 7T With Universal Multiband GRAPE pTx Pulses

open access: yesMagnetic Resonance in Medicine, EarlyView.
Purpose To improve signal strength and homogeneity of whole‐brain diffusion‐weighted imaging (DWI) at 7T. Methods Universal multiband excitation and refocusing pulses were optimized with the gradient ascent pulse engineering (GRAPE) algorithm across a database of B1+$$ {B}_1^{+} $$ and B0$$ {B}_0 $$ maps obtained from 20 subjects.
Marten Laufenberg   +5 more
wiley   +1 more source

Harnessing plant susceptibility genes into strategies for enhanced disease resistance

open access: yesNew Plant Protection, EarlyView.
Integrated model of S gene modules in plant pathogen interactions. This model summarises representative host susceptibility modules that can be exploited by bacterial, fungal and viral pathogens. In the bacterial infection module, Xanthomonas transcription activator‐like effectors activate OsSWEET14 through effector‐binding elements in its promoter ...
Can Chen   +4 more
wiley   +1 more source

Designing for biodiversity data in place: Species, encounters, and interfaces

open access: yesPeople and Nature, EarlyView.
Abstract Species occurrence data, which records the presence of an organism at a point in space and time, is central to environmental science and its opening up to new forms of participation such as citizen science. Such data are increasingly aggregated and mobilised, reaching diverse audiences.
Mitchell Whitelaw   +3 more
wiley   +1 more source

Resilience‐as‐doing: A relational model for living practice

open access: yesPeople and Nature, EarlyView.
Abstract Dominant frameworks treat resilience as a capacity to withstand disturbance and recover, something systems, communities or individuals either have or lack. This paper proposes a different understanding, grounded in relational onto‐epistemology and first‐person, practice‐based, autoethnographic inquiry situated within a household garden.
Katie Moon
wiley   +1 more source

Setting of an import tolerance for fenazaquin in teas. [PDF]

open access: yesEFSA J
European Food Safety Authority (EFSA)   +10 more
europepmc   +1 more source

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