Results 31 to 40 of about 9,102 (182)

Finding Plankton: A Marine Science Scavenger Hunt for Local Communities

open access: yesLimnology and Oceanography Bulletin, EarlyView.
Abstract At a time of increasing political polarization and rapidly accelerating climate change, it is important to build public knowledge and empathy toward nature to foster behavioral changes; however, addressing a knowledge deficit can be insufficient to affect these changes.
Hannah M. Budroe, Holly M. Bik
wiley   +1 more source

Do firms still need to be social? Firm Generated Content in social media [PDF]

open access: yes, 2019
The aim of this paper is to investigate how firm-generated content (FGC) impacts consumer brand awareness, brand loyalty, and electronic word of mouth (eWOM), and how this, in turn, influences consumer purchase intention. In order to test this conceptual
Konstantoulaki, K.   +5 more
core   +2 more sources

Fail to Win: How Schadenfreude and Competitive Traits Predict Download Intention in Mobile Game Fail Ads

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT In mobile game advertising, failure‐depicting advertisements, which intentionally showcase unsuccessful gameplay scenarios, have emerged as an unexpectedly effective promotional strategy. This study examines the psychological mechanisms underlying the effectiveness of fail advertisements, with particular attention to the emotional response of ...
Moon Joonhyun   +3 more
wiley   +1 more source

Dual Pathways of Loneliness in the Marketplace: Emotional Attachment, Empowerment, and Evaluations of Brand Warmth and Brand Competence

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Loneliness shapes consumer behavior, yet whether it increases preference for warm or competent brands remains unresolved. We argue that this question cannot be answered without distinguishing who is perceived to be lonely. Individual loneliness, which is a person's subjective experience of social disconnection, activates agency‐restoration ...
Aulona Ulqinaku   +2 more
wiley   +1 more source

Illuminating and addressing two ‘black holes’ in public communication [PDF]

open access: yes, 2016
A critical literature review followed by a two-year, three-country study of the public communication of 36 government, corporate, and non-government organisations in the UK, US, and Australia identified what this analysis calls two ‘black holes’ in ...
Macnamara, JR
core  

Differentiation of Plant and Animal‐Derived Cholesterol Using irm‐13C NMR and IRMS

open access: yesMagnetic Resonance in Chemistry, EarlyView.
Determining and certifying the origin of ingredients, starting materials, and excipients used in manufactured goods like cosmetics and medicines can be difficult. In this report, we describe a robust approach for identifying the origin of cholesterol, a component of myriad consumer products using irm‐13C NMR and IRMS to differentiate plant versus ...
Anika M. Singh   +3 more
wiley   +1 more source

The Gender of Fossil Fuels: Oil and Domestic Perils in Mandate Palestine

open access: yesGender &History, EarlyView.
ABSTRACT This article explores the gender dynamics behind the rise of kerosene – an oil derivative – as the main domestic fuel in Mandate Palestine. It argues that these dynamics were constitutive in determining who began to use oil, where and for what purposes, in turn demonstrating that women in Palestine were the promoters and targets of a campaign ...
Shira Pinhas
wiley   +1 more source

Electronic media and agriculture promotion – an explorative study in Karnataka [PDF]

open access: yes, 2013
In the established media scenario such as that in India, extension service can foresee an optimistic, promising role in its effectiveness towards agricultural or other developmental activities.
Ravi, B.K.
core  

Generative AI Use by Capital Market Information Intermediaries: Evidence from Seeking Alpha

open access: yesJournal of Accounting Research, EarlyView.
ABSTRACT We study the use of generative AI for firm‐specific financial analysis on the Seeking Alpha platform. After the initial launch of ChatGPT in November 2022, the share of AI‐generated articles rose sharply to 13.5% of all articles, then declined in late 2023 after Seeking Alpha equated the use of AI to plagiarism and announced a prohibition on ...
Mark T. Bradshaw   +3 more
wiley   +1 more source

The Effects of Acoustic Signals on the Endocrine Physiology of Female Green Treefrogs, Hyla Cinerea [PDF]

open access: yes, 2015
The vocalizations of male H. cinerea stimulate cortisol production in male receivers during close-range interactions. In many vertebrate species, males and females possess similar sensory neuroendocrine pathways, suggesting that acoustic signals may also
Dent, Melissa Paige
core   +1 more source

Home - About - Disclaimer - Privacy