GENERATION Z ATTITUDES TOWARD GREEN MARKETING: A CROSS COUNTRY AND GENDER ANALYSIS [PDF]
Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie, 2016 In social marketing definition, green marketing is the improvement and marketing of products layout to as far as possible minimize adverse effect level on the physical environment.
BARAN TAMER , POPESCU CĂTĂLIN
doaj
PENGARUH GREEN MARKETING TERHADAP BRAND LOYALTY YANG DIMEDIASI OLEH BRAND IMAGE
E-Jurnal Manajemen, 2018 Tujuan dalam penelitian ini adalah untuk mengetahui peran brand image mernediasi pengaruh green marketing terhadap brand loyalty air minum dalam kemasan Aqua. Penelitian ini dilakukan pada 100 orang mahasiswa Fakultas Ekonomi Universitas
Gizel Gynalda Kartono +1 more
doaj +1 more source
Antecedent Factors of Green Purchasing Behavior: Learning Experiences, Social Cognitive Factors, and Green Marketing. [PDF]
Front Psychol, 2021 Susanty A +4 more
europepmc +1 more source
Pengaruh Strategi Green Marketing Mix Dan Pengetahuan Produk Terhadap Keputusan Pembelian (Studi Kasus Konsumen Ponsel Nokia) [PDF]
, 2015 This study aimed to identify and analyze the influence of green marketing mix strategy and product knowledge on purchasing decisions, consumer studies Nokia phone in Jakarta. Type of research design used was descriptive research, conducted at the biggest
Annisa, F. (Fiona)
core
Advanced Functional Materials, EarlyView.The graphical abstract illustrates the synthesis pathway, morphological feature, and thermodynamic feasibility of entropy‐engineered NASICON cathodes for sodium‐ion batteries. Abstract Overcoming the energy density limitations of sodium‐ion batteries (NIBs) requires innovative strategies to optimize cathode materials.
Sharad Dnyanu Pinjari +9 more
wiley +1 more source
Pengaruh Pemasaran Hijau Terhadap Citra Merek Serta Dampaknya Pada Keputusan Pembelian (Survei Pada Konsultan Independen Di Oriflame Cabang Surabaya) [PDF]
, 2014 This research aims to identify and analyze the effect of green marketing on brand image and its impact on purchase decision of Independent Consultant Oriflame Surabaya Branch Office. This type of research is explanatory research.
Silvia, F. (Fadilatul)
core
Electrochemical Formation of BiVO4/BiPO4 Photoanodes for Enhanced Selectivity toward H2O2 Generation
Advanced Functional Materials, EarlyView.In acidic KPi, V dissolves from the BiVO4 lattice, while adsorbed phosphate reacts with the electrode under an external bias, forming a BiPO4 surface layer. This BiPO4 layer exhibits stronger bicarbonate adsorption, redirecting the water oxidation pathway toward two‐electron H2O2 production.
Kaijian Zhu +12 more
wiley +1 more source
Joint Green Marketing Decision-Making of Green Supply Chain Considering Power Structure and Corporate Social Responsibility. [PDF]
Entropy (Basel), 2021 Huang J, Wang X, Luo Y, Yu L, Zhang Z.
europepmc +1 more source
The Influence Of Green Marketing Strategy Towards Purchasing Decisions With Brand Image AS An Intervening Variable On Aqua Bottled Drinking Water In Manado [PDF]
, 2015 The change and development of technology in the processing of natural resources often negatively affect the condition of the earth. Consumers realize the occurring situation and begins to be selective in determining which products will be used, which ...
Rambing, P. R. (Precylia) +2 more
core
Advanced Functional Materials, EarlyView.Fe─NC porous oxygen reduction electrocatalysts are prepared employing a 2,4,6‐Triaminopyrimidine‐based porous organic polymer, a Mg2+ Lewis acid, and a low‐temperature cation exchange protocol. Using the polymer precursor achieves high pyrolysis yields and results in atomically dispersed FeNx sites. The resulting catalysts feature hierarchical porosity
Eliot Petitdemange +11 more
wiley +1 more source