Results 61 to 70 of about 736,342 (280)

The Influence of Green Marketing on Green Satisfaction Mediated By Perceived Quality and Its Impact to Green Trust in Injection Motorcycle

open access: yesJournal the Winners, 2014
Currently, motorcycle manufacturers are increasingly motivated to replace their motorcycle into fuel injection products. The growing concern from the consumers to the environment and the regulations of emission standards, that is Euro 3, for motorcycle ...
Shelvy Kurniawan
doaj   +1 more source

Pengaruh Green Marketing Hotel Terhadap Green Consumer Behavior [PDF]

open access: yes, 2017
Penelitian ini dilakukan untuk mengetahui pengaruh dari green marketing hotel terhadap green consumer behavior. Green marketing memiliki 3 dimensi, yaitu green product, green price, dan green promotion.
Tjoanda, E. (Evelyn)   +1 more
core  

Efficient Process Development for Laser Powder Bed Fusion of a Soft‐Magnetic Metallic Glass Composite

open access: yesAdvanced Engineering Materials, EarlyView.
Iron‐based metallic glass alloys exhibit excellent soft‐magnetic properties, and unprecedented geometrical freedom in the design of soft‐magnetic metallic glass components is made possible by additive manufacturing. An efficient workflow for developing parameters for laser‐based powder bed fusion of a Fe‐based metallic glass alloy is presented along ...
Julia Löfstrand   +7 more
wiley   +1 more source

Optimizing sales mode selection and marketing effort for a B2C marketplace under green product investment uncertainty [PDF]

open access: yesJournal of Trade Science
Purpose – This study investigates the circumstances under which a business to customer (B2C) marketplace chooses to implement green marketing to promote green product investment (GPI).
Dinh Anh Phan, Thi Le Hoa Vo
doaj   +1 more source

Screen‐Printed Flexible Piezoelectric Force Sensor Array with Electromagnetic Interference Shielding

open access: yesAdvanced Engineering Materials, EarlyView.
This article introduces a flexible screen‐printed piezoelectric sensor array designed for low‐frequency healthcare applications such as tactile sensing and cardiovascular monitoring. The device integrates interface electronics enabling the simultaneous acquisition of up to 128 signals, along with flexible EMI shielding that significantly reduces noise ...
Joseph Faudou   +6 more
wiley   +1 more source

Exploring AI-enabled green marketing and green intention: An integrated PLS-SEM and NCA approach

open access: yesCleaner and Responsible Consumption
As the world becomes more conscious of sustainability issues, businesses are progressively adopting green marketing tactics to attract environmentally aware customers.
Osama Sohaib   +2 more
doaj   +1 more source

A Green Marketing Guideline for the Cruise Industry in North America

open access: yes, 2012
Purpose: The purpose of this professional paper is to develop a guideline of green marketing strategies for cruise managers in North America. Statement of objectives: This paper will develop a customer relationship model according to the literature ...
Guo, Xi
core   +1 more source

Dual‐Mode Film Based on Highly Scattering Nanofibers and Upcycled Chips‐Bags for Year‐Round Thermal Management

open access: yesAdvanced Functional Materials, EarlyView.
Intelligent radiative cooling devices, adaptable to various weather conditions, have the potential for year‐round energy savings. This study introduces a sustainable dual‐mode film made from polycaprolactone nanofibers and upcycled chip bags for effective thermal management.
Qimeng Song   +4 more
wiley   +1 more source

Ecolabeling, Green Advertising, and Branding: Drivers of Green Purchasing Behavior Among Generation Z

open access: yesBinus Business Review
Generation Z is highly aware of sustainability and environmental issues, yet skepticism toward sustainability claims and the prioritization of product quality and price pose challenges to green marketing effectiveness.
Amaris Sih Kinanthi, Damayanti Octavia
doaj   +1 more source

Pengaruh Green Marketing Dan Corporate Social Responsibility Terhadap Keputusan Pembelian Pengetahuan Konsumen Sebagai Variabel Intervening (Studi Pada Toko Swalayan Super Indo Kota Semarang)

open access: yesMedia Ekonomi dan Manajemen, 2016
ABSTRAK             Penelitian ini bertujuan untuk menganalisis pengaruh Green Marketing dan corporate social responsibility terhadap keputusan untuk membeli produk hijau dengan peran mediasi pengetahuan konsumen.
Nurhayati Nurhayati   +2 more
doaj   +1 more source

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