Results 41 to 50 of about 12,397 (265)

“Why the Anomaly that is Super Bowl Marketing is a Justifiable Investment” [PDF]

open access: yes, 2018
By now, we have well established that the Super Bowl is the holy grail of marketing, the championship for the battle of the brands, and the ultimate showcase of creative prowess which determines bragging rights. This American phenomenon is the exception,
Brothers, Anthony Cole
core   +2 more sources

Multifunctional Bio‐Based Packaging for Perishable Foods: Structural Design, Scalable Fabrication, and Versatile Applications

open access: yesAdvanced Materials, EarlyView.
An overview of design principles and scalable fabrication strategies for multifunctional bio‐based packaging. Radiative cooling films, modified‐atmosphere films/membranes, active antimicrobial/antioxidant platforms, intelligent optical/electrochemical labels, and superhydrophobic surfaces are co‐engineered from material chemistry to mesoscale structure
Lei Zhang   +6 more
wiley   +1 more source

Spartan Daily, September 30, 1977 [PDF]

open access: yes, 1977
Volume 69, Issue 20https://scholarworks.sjsu.edu/spartandaily/6242/thumbnail ...
San Jose State University, School of Journalism and Mass Communications
core   +1 more source

Molecular‐Level Insights into Interfacial Adsorption Mechanisms of PFOA on Functional Dolomite Surfaces via AIMD and Spectroscopy

open access: yesAdvanced Materials Interfaces, EarlyView.
Perfluorooctanoic acid (PFOA), ab initio molecular dynamics (AIMD), density functional theory (DFT), Dolomite (DL), metal‐organic frameworks (MOFs), calcined modified dolomite (CDL), zero‐point of charge (PZC), metal‐organic frameworks (MOFs), Fourier transform infrared (FTIR), X‐ray diffraction (XRD), scanning electron microscopy (SEM ...
Yating Yang   +8 more
wiley   +1 more source

Strong Lateral Confinement of Hydrophilic Silica Nanoparticles on Mg‐Al Layered Double Hydroxides Nanoflakes for Enhanced Thermal Properties

open access: yesAdvanced Materials Interfaces, EarlyView.
A nanostructured, naturally flame‐retardant, and non‐toxic inorganic composite is introduced, which is laterally associated with silica nanoparticles to induce the restacking of the LDH lamella structure, thereby serving as an efficient thermal insulator.
Gayani Pathiraja   +7 more
wiley   +1 more source

Online Negative Campaign in the 2004 Romanian Presidential Elections

open access: yesStyles of Communication, 2010
The 2004 electoral campaign marks the beginning of internet use in the political communication in Romania. It has also been the first campaign that resorts to negative communication via online tools. The main actors of this negative campaign, motivated
Antonio Momoc
doaj  

The argument of the broken pane: Suffragette consumerism and newspapers [PDF]

open access: yes, 2014
Within the cut-throat world of newspaper advertising the newspapers of Britain's Women's Social and Political Union (WSPU) Votes for Women and the Suffragette managed to achieve a balance that has often proved to be an impossible challenge for social ...
Baldasty Gerald J.   +21 more
core   +1 more source

Radiative Cooling by Green(er) Solvents‐Upcycled Polyvinyl Chloride From Drug Blisters Waste

open access: yesAdvanced Optical Materials, EarlyView.
This study explores upcycling poly(vinyl chloride) (PVC) from used pharmaceutical blisters into sustainable radiative cooling materials. Using solvent separation and membrane fabrication, PVC was converted into white membranes paired with aluminum foil.
Andrea Lanfranchi   +2 more
wiley   +1 more source

Ambient jako nowy język marketingowej komunikacji i oryginalne wykorzystanie przestrzeni miejskiej

open access: yesAnnales Universitatis Paedagogicae Cracoviensis. Studia Poetica, 2014
Ambient marketing as a new language of marketing communication and the original use in urban space Ambient marketing is one of the tools that belong to the so-called guerrilla marketing.
Łukasz Wojciechowski
doaj  

“The Other Hangover”: Implementing and Evaluating an Original, Student-Designed Campaign to Curb Binge Drinking [PDF]

open access: yes, 2013
Binge drinking is a serious health and safety issue that has continued to plague college campuses, despite decades of education campaigns promoting moderation towards alcohol.
Ahneman, Andrea M.   +2 more
core   +1 more source

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