Results 11 to 20 of about 809 (261)
The Determinants of Purchase Decision
AMAR (Andalas Management Review), 2021 This study aims to analyze the effect of the halal label, product quality, financial literacy and price on purchasing decisions for REVLON lipstick products in Semarang.
Aprih Santoso +2 more
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Agroindustrial Technology Journal, 2019 Produk berbasis pertanian menjadi salah satu sektor yang terpengaruh akan adanya isu halal di masyarakat. Hal tersebut menjadi tantangan sekaligus peluang yang sangat besar untuk meningkatkan nilai tambah bagi pelaku usaha dalam memproduksi dan ...
Muhammad Munir +3 more
doaj +3 more sources
Jurnal REP (Riset Ekonomi Pembangunan), 2022 The aim of this study is to further study the role of halal labels on a package of food products processed by MSMEs, and explore further about the obstacles and challenges faced by MSMEs. The majority of Indonesians are Muslims, of course, food choices are a top priority.
Endang Kartini Panggiarti +2 more
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The Influence of Religiusity and Halal Label through Halal Awareness Purchase Decisions [PDF]
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences, 2020 This study examines four variables namely religiosity, halal labels, halal awareness and purchasing decisions. The purpose of this study is to analyze and explain the effect of religiosity and halal labels on KFC product purchase decisions by testing halal awareness as intervening.
Wisnu Mahendri +2 more
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Al-Ibar: Journal of Theory and Practice in Islamic Economics, 2022 This thesis discusses the influence of knowledge of halal labels and awareness of halal brands on the decision of buyers of halal cosmetics with a case study in Jambi Province). This study uses a quantitative approach through the SEM-PLS method by taking a case study in the Jambi Province.
Susilawati Susilawati, Sebastian Herman
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Halal Label vs Product Quality in Halal Cosmetic Purchasing Decisions [PDF]
IKONOMIKA, 2020 The purpose of this study was to analyze cosmetics purchasing decisions by consumers with consideration of halal labels or product quality where brand image as an intervening variable. This study uses quantitative methods with confirmatory objectives.
Grisna Anggadwita +2 more
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Impact of Halal Labeling on Brand Image on Cosmetic Product [PDF]
2020 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM), 2020 Indonesia has the largest number of Muslims in the world. Consequently, the halal product market has a high demand from customers. In addition, Halal Brand image is one of the company’s strategies to attract many consumers. The purpose of this study is to measure the impact of halal labeling on brand image. The case study of this research was conducted
Fitra Lestari +4 more
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Dialogia Iuridica, 2020 Label halal merupakan bentuk tulisan pernyataan halal untuk menunjukkan bahwa produk yang dimaksud berstatus halal. Label halal berfungsi sebagai perlindungan konsumen agar hak kosumen muslim untuk mengkonsumsi produk halal terjamin.
ARI MARIYANA ANGRIYANI
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HALAL LABEL: IS IT IMPORTANT IN DETERMINING BUYING INTEREST? [PDF]
JIMFE (Jurnal Ilmiah Manajemen Fakultas Ekonomi), 2021 Abstract: The purpose of this study was to determine the effect of the halal label on Korean noodle food on the buying interest of adolescent consumers. The population in this study were teenagers in the city of Jakarta. The number of samples that were successfully processed were 100 teenagers as respondents using random sampling method.
Amalia Mustika Inong +2 more
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Falah: Jurnal Ekonomi Syariah, 2019 Halal label has an important role to make consumers recognize easily the quality of products, especially to Muslim consumers. It has enhanced the image of products’s cleaness, purity, and no harm.
Telsy Fratama Dewi Samad
doaj +1 more source