Results 21 to 30 of about 5,190 (191)

A study of Korean drama and Indonesian teenager’s perception on images of South Korea as a potential tourist destination

Manajemen dan Bisnis, 2022
The popularity of Korean culture among teenagers around the world has made many teenagers, including Indonesian teenagers, affected by this culture. This Korean culture well known as Korean Wave or Hallyu.
Dita Dwi Maura Titania, Jony Oktavian Haryanto   +1 more
doaj   +1 more source

Welcome to Korea Day: From Diasporic to Hallyu “Fan-Nationalism”

International Journal of Communication, 2019
With the increasing appeal of Korean popular culture known as the Korean Wave or hallyu, fans in Israel among Korean studies students have joined—and even replaced—ethnic Koreans in performing nationalism beyond South Korea’s borders, creating what I ...
Irina Lyan
doaj   +2 more sources

Creación de la marca Seúl a través del Hallyu

Correspondencias & Análisis, 2020
Este artículo se centra en las propuestas de VisitSeoul.net, como parte de I.Seoul.U, para observar la marca de la capital surcoreana y entender cómo el Gobierno Metropolitano de Seúl ha desarrollado y desarrolla estrategias y actividades a través de su ...
Julia Rodríguez Castillo, Ana Almansa Martínez   +1 more
doaj   +1 more source

The Key Components of South Korea’s Soft Power: Challenges and Trends

RUDN Journal of Political Science, 2021
To this day political processes are less and less impacted by military force. States are increasingly resorting to the use of means of latent influence or relying on cultural attraction.
Agapi E. Matosian
doaj   +1 more source

Recepcja serialu „Squid Game” i jego potencjalny wpływ na wizerunek Korei Południowej w Polsce

Studia Filmoznawcze, 2023
The article presents the results of a study on the reception of the South Korean Netflix production, Squid Game, in the first months after its release.
Marta Świerczyńska
doaj   +1 more source

Conclusion: Diasporizing Hallyu

, 2022
AbstractWhile Hallyu media itself may not be inherently counter-hegemonic, the diasporic audiences’ critical engagement with the Korean Wave may enhance transnational Korean media’s potential to challenge the dominant mediascape. The diasporic dimensions of Hallyu contribute to questioning the hegemonic forces that intensify the nationalistic and/or ...
openaire   +1 more source

The strategy and tools of the Republic of Korea's soft power

Современная наука и инновации
With the help of soft power policy, the state can achieve its goals by spreading its values, culture, using resources that make the country attractive to citizens of other countries.
O. A. Duguzheva
doaj   +1 more source

Comparative Analysis of South Korean and American Soft Power Practices in World Politics

Евразийская интеграция: экономика, право, политика, 2022
In the 21st century, soft power has proved its effectiveness and expediency and has become one of the most important foreign policy instruments of strong, medium and small powers.
E. K. Belaia, M. A. Kashina
doaj   +1 more source

Confuciansim and Korean Dramas: How Cultural and Social Proximity, Hybridization of Modernity and Tradition, and Dissimilar Confucian Trajectories Affect Importation Rates of Korean Broadcasting Programs between Japan and China [PDF]

, 2017
On April 3, 2004, five thousand Japanese citizens arrived at Haneda, Tokyo Airport to meet famous Korean actor Bae Yong Joon: the male love interest in the Korean drama Winter Sonata (Lee 12).
Jackson, Brianna
core   +1 more source

Queer Aesthetics, Straight Markets: Disneyfication in the Korean Musical Dorian Gray: A New Musical (2016)

The Journal of Popular Culture, EarlyView.
ABSTRACT Oscar Wilde's The Picture of Dorian Gray (1890) has generated a long afterlife across global media, extending from literature to theater, film, and fandom. Its Korean musical adaptation, Dorian Gray: A New Musical (2016), illustrates how queer aesthetics are reconfigured under the logics of commercial entertainment and cultural export.
Di Cotofan Wu
wiley   +1 more source