Results 161 to 170 of about 225,233 (266)

Psychometric properties of the Arabic Fear of Happiness Scale in a sample of Lebanese adults. [PDF]

open access: yesPLoS One
El Khoury MA   +6 more
europepmc   +1 more source

Valuation of Options in a Setting with Happiness-Augmented Preferences [PDF]

open access: yes
We derive a pricing formula for a European call option written on equity in a framework where returns and consumption covary with external happiness. Being a non-tradable variable, happiness is regarded as an extra variable in a parameterised version of ...
Stephen Satchell, Vincenzo Merella
core  

Driving Fan Engagement: The Role of Orientation, Value Creation, and Community Dynamics in Sports Fan Pages

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Online fan communities are important peripheral arenas for sports consumption. However, the psychological and social mechanisms that sustain engagement across these digital spaces are not sufficiently understood. This study thus investigates how Orientation Toward Sporting Events (OSE) drives fan page engagement and, subsequently, satisfaction.
Hamid Shaker   +3 more
wiley   +1 more source

What Can Economists Learn from Happiness Research? [PDF]

open access: yes
Over the past few years, there has been a steadily increasing interest on the part of economists in happiness research. We argue that reported subjective well-being is a satisfactory empirical approximation to individual utility and that happiness ...
Alois Stutzer, Bruno S. Frey
core  

AI Chatbots Versus Human Agents for Customer Service: A Social Belonging Perspective

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Artificial intelligence (AI) has rapidly transformed customer service, leading to the widespread adoption of AI‐driven chatbots. Despite these advances, consumers consistently prefer human agents over AI chatbots, as documented in both academic research and industry reports. This research proposes a Social Belonging Perspective to explain this
Linwan Wu, Chi Zhang, Kai Tian
wiley   +1 more source

Evolving Paradigms of Sustainability in Luxury Fashion: Evidence From an Emerging Market

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT The global fashion industry is both an economic driver and a major contributor of environmental and social challenges. This research examines how sustainable luxury fashion is constructed and adopted within an emerging market context by integrating perspectives from entrepreneurs, industry managers, and consumers.
Sandipan Sen   +4 more
wiley   +1 more source

Scitovsky and the income-happiness paradox [PDF]

open access: yes
The recent debate on happiness in economics has revived interest in Scitovsky’s 1976 book The Joyless Economy, which aims at explaining the income-happiness paradox, i.e.
Maurizio Pugno
core  

From Conspicuous to Conscious Consumption: A Cross‐Cultural Study of Motivation, Self‐Congruity and Luxury Rentals

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT The luxury market is shifting from conspicuous to conscious consumption, with access‐based consumption such as luxury rental having gained momentum as an alternative retail channel. Drawing on Self‐Determination Theory, this study investigates how sustainability motivation (intrinsic) and social recognition motivation (extrinsic) influence ...
Mingzhou Yu   +3 more
wiley   +1 more source

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