Results 1 to 10 of about 68,967 (296)

Emotive contents and heuristic cues regarding skeptical consumers [PDF]

open access: yesCogent Business & Management, 2020
This study clarifies consumers’ defense mechanisms and message elaboration to highlight the connection between consumer engagement with messages and brand success.
Mikyeung Bae
doaj   +5 more sources

Linking cognitive and affective heuristic cues to interpersonal risk perceptions and behavior. [PDF]

open access: yesRisk Anal, 2023
AbstractPeople often use cognitive and affective heuristics when judging the likelihood of a health outcome and making health decisions. However, little research has examined how heuristics shape risk perceptions and behavior among people who make decisions on behalf of another person.
Waters EA   +5 more
europepmc   +4 more sources

Generative artificial intelligence heuristic cues, trust and continuous intention of CBeC platform and the moderating role of information overload [PDF]

open access: yesScientific Reports
This study aims to examine, through the lens of cognitive heuristics theory, the relationship between generative artificial intelligence (GAI) technological affordance heuristic (TAH) cues, including website vividness, perceived anthropomorphism ...
Xiyang Li   +4 more
doaj   +2 more sources

Integration of affective cues in context-rich and dynamic scenes varies across individuals [PDF]

open access: yesNature Communications
Humans need to make rapid and accurate judgments of others’ emotions to understand and navigate the social world around them. To do so, humans combine multiple sources of emotional information from facial expressions and contextual information.
Jefferson Ortega   +2 more
doaj   +2 more sources

Psychological manipulation mechanisms of false fitness and supplement information and public health risks: from information manipulation to behavioral decision-making [PDF]

open access: yesFrontiers in Public Health
This study investigates how false fitness and supplement claims shape judgment and behavioral intention through cue-based interface features and considers the implications for public health.
Tianle Huang   +4 more
doaj   +2 more sources

Human Presence in Short-Form Video Advertising: Social Judgments of Human and AI Presenters Under Privacy Concerns [PDF]

open access: yesBehavioral Sciences
Digital retailing increasingly relies on short-form video advertising where human and AI presenters coexist, requiring consumers to form rapid social judgments based on minimal perceptual cues.
John Yang
doaj   +2 more sources

Watching the Watchdogs: Using Transparency Cues to Help News Audiences Assess Information Quality

open access: yesMedia and Communication, 2023
The myriad of information sources available online can make it hard for the average reader to know whether a piece of content is credible or not. This research aims to understand if the public’s assessment of the credibility of information could be more ...
Brian Keith Norambuena   +3 more
doaj   +1 more source

The recognition heuristic: A decade of research [PDF]

open access: yesJudgment and Decision Making, 2011
The recognition heuristic exploits the basic psychological capacity for recognition in order to make inferences about unknown quantities in the world.
Gerd Gigerenzer   +4 more
doaj   +2 more sources

The Role of Semantic Associations as a Metacognitive Cue in Creative Idea Generation

open access: yesJournal of Intelligence, 2023
Is my idea creative? This question directs investing in companies and choosing a research agenda. Following previous research, we focus on the originality of ideas and consider their association with self-assessments of idea generators regarding their ...
Yoed N. Kenett   +2 more
doaj   +1 more source

Chinese preschoolers' ownership reasoning based on first possession heuristic.

open access: yesPLoS ONE, 2021
First possession is a common heuristic people use to solve property conflicts. Previous studies examined whether young children judged ownership based on the first possession heuristic and its stability when conflicting with other cues such as labor, but
Zhanxing Li   +3 more
doaj   +1 more source

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