Results 121 to 130 of about 2,227,545 (353)

Leveraging Strategic Demand Variability: The Role of Lead‐Time Measurement

open access: yes
Journal of Operations Management, EarlyView.
Rajan Suri   +3 more
wiley   +1 more source

When Does Anxiety Increase Attempts to Spend Time and Money Efficiently?

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Consumers today are anxious. How does this anxiety influence how they spend their time and money? Five experiments demonstrate that when consumers feel anxious because they are making insufficient progress toward a goal, they attempt to use their resources more efficiently while making decisions unrelated to the goal.
Shruti Koley   +2 more
wiley   +1 more source

Luxury: Where Next?

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT The luxury industry is undergoing a complex evolution in response to increasingly polarized societies, multicultural audiences, and frantically digitized marketplaces, balancing tradition with innovation and exclusivity with accessibility.
Paurav Shukla   +4 more
wiley   +1 more source

The marketing concept of customer value of hospitality service [PDF]

open access: yesMarketing i Menedžment Innovacij, 2015
Customer value is a significant part of marketing activity of the company, especially in the modern state of Ukrainian economy. Globalization, crisis transformation in the service sector, falling consumer demand, a glut of supply of hotel services and ...
O.V. Gerasimenko
doaj  

When Disease Concerns Divide: How Out‐Group Classification Reduces Satisfaction With Service Robots

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT As service robots become more prevalent in retail and hospitality settings, understanding the psychological factors that shape consumer satisfaction is critical. While prior research suggests that heightened disease concerns should increase acceptance of robotic services due to their hygienic advantages, we propose and demonstrate the opposite
Liangyan Wang   +2 more
wiley   +1 more source

New management practice in the hotel business – The case of the hotel Excelsior

open access: yesManagement : Journal of Contemporary Management Issues, 2004
The paper analyses the new management practice in the hotel industry. Over recent years, the environment for hotel management in Croatia has changed radically.
Ivona Vrdoljak, Ivana Bukvić
doaj  

Red Bull Gives You Wings at Work: How Context Transforms Metaphors Into Reality

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT In advertising, visual metaphors often combine a target object (e.g., Red Bull) and a source object (e.g., wings) to convey meaning (e.g., “Red Bull gives you wings”). However, the context in which these objects are placed is generally not considered.
Olivia Petit, Carlos Velasco
wiley   +1 more source

After‐Sales Services Coordination Contracts in Platforms With Integration Mode Operations

open access: yesNaval Research Logistics (NRL), EarlyView.
ABSTRACT In service operations, there is an emerging integration mode between platforms, such as Gaode‐Maps DiDi‐Chuxing. In this mode of operation, consumers order on an integrated platform (such as Gaode‐Maps), but accept services from a professional platform (such as DiDi‐Chuxing) or an offline integrator (such as a taxi company).
Weihua Liu   +3 more
wiley   +1 more source

The Influence of Firm Characteristics and Macroeconomic Factors on Financial Performance: Evidence from the Portuguese Hotel Industry

open access: yesEconomies
This study examines the determinants of the financial performance of the Portuguese hotel industry. Despite the economic relevance of the hotel industry and financial performance as an indicator of business survival, academic research on the factors that
Fernanda Matias   +3 more
doaj   +1 more source

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