Results 211 to 220 of about 13,884 (247)
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The state, small shops and hypermarkets: A public policy for retail, France, 1945–1973
New Perspectives on 20th Century European Retailing, 2018This article examines contemporary French retail history, studying both transformations in retail structures and evolutions in government retail policies from 1945 to 1973.
Tristan Jacques
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AIP Conference Proceedings, 2018
Many hypermarkets use in-store promotions as their best retail proposition and marketing strategies to attract more consumers. The study aims to review consumer proneness towards in-store promotions at foreign-based and local-based hypermarkets. In-store promotion is known as marketing or sales promotions at retailer’s location.
Vinooteny A. P. Krisnakumar +5 more
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Many hypermarkets use in-store promotions as their best retail proposition and marketing strategies to attract more consumers. The study aims to review consumer proneness towards in-store promotions at foreign-based and local-based hypermarkets. In-store promotion is known as marketing or sales promotions at retailer’s location.
Vinooteny A. P. Krisnakumar +5 more
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Why do hypermarkets extend their brands to a growing number of products
International Journal of Business Excellence, 2019Hypermarket brand extension products were introduced to the market some time ago and now include a growing number of product lines. This research looks at the brand value of hypermarket brand extension products through consumer experience and brand ...
Hasliza Hassan +2 more
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Malaysian hypermarket retailing development and expansion
International Journal of Retail & Distribution Management, 2013PurposeThe hypermarket industry in Malaysia has created a huge momentum for modern retailing concepts. The industry has been developing impressively, and the word hypermarket seems in need of a new definition. There is an overlap of the definitions for hypermarket, supermarket and shopping mall.
Abu Bakar Sade +2 more
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International Journal of Mobile Communications, 2019
In recent years, the emergence of retailers such as mobile commerce has resulted in fierce competition in the retail market. This study has three objectives.
YongGu Suh +2 more
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In recent years, the emergence of retailers such as mobile commerce has resulted in fierce competition in the retail market. This study has three objectives.
YongGu Suh +2 more
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Hypermarket retail store efficiency in Portugal
International Journal of Retail & Distribution Management, 2003This paper analyses the efficiency of individual retail stores belonging to a Portuguese multi‐market hypermarket retailing chain, employing data envelopment analysis (DEA). The use of DEA for the analysis of intra‐chain comparative store efficiency can be of value in examining the competitiveness of the chain as a whole.
Carlos Pestana Barros +1 more
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Working Times Profiles of Hypermarket Workers
2018Increasing liberalization of the sector, especially in opening hours with extended days and Sundays opening augmented working times in unsocial hours and irregular schedules with consequences for workers health and safety. This study aims at characterizing the profile of hypermarket workers based on working time in order to alert for the consequences ...
F. Cravo, T. P. Cotrim, J. D. Carvalhais
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Acoustic comfort evaluation for hypermarket workers
Building and Environment, 2013Abstract The paper presents the results of an on-site measurement procedure to assess acoustic comfort for hypermarket workers. The assessment is based on the collection of both objective measurements of environmental parameters as well as subjective ratings of acoustic comfort. The study was carried out in a hypermarket located in Southern Italy, in
Della Crociata S +2 more
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Analysis of Regulatory Effects of New and Closed Hypermarkets
Journal of Distribution and Logistics, 2022J. Suh, C. Cho, Hyun ah Kim
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Economic implications of hypermarkets in Britain
European Journal of Marketing, 1972Argues that hypermarkets in the UK may not yield net benefits, as the price savings claimed are unlikely, and the impact of hypermarkets on other parts of the retail system is also considered in the light of continental experience. Discusses the economic justification for hypermarkets, as well as broader questions of the effects of hypermarkets ...
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