Results 211 to 220 of about 1,153,115 (253)
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Importance/Performance Analysis
Journal of Ambulatory Care Marketing, 1991A study of customer satisfaction with clinical laboratory service is used as the basis for identifying potential improvements in service and more effectively targeting marketing activities to enhance customer satisfaction. Data on customer satisfaction are used to determine the aspects of service most critical to customers, how well the organization is
D L, Scammon, R, Weiss
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Modified importance‐performance analysis: an application to hospitals
International Journal of Health Care Quality Assurance, 2001This paper seeks to investigate the reasons why, in an increasingly competitive health care milieu, patients choose certain hospitals over others. It introduces the modified importance‐performance analysis technique and presents the method and findings of an empirical study which applied importance‐performance analysis in a health care setting.
Yavas, Ugur, Shemwell, Donald J.
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An Extended Application of Importance-Performance Analysis
Journal of Hospitality & Leisure Marketing, 2001Abstract This study, an application of Importance-Performance Analysis (IPA) to local Mexican restaurants, shows how the original IPA can be extended to identify the strengths and weaknesses of individual restaurants in a competitive target marketplace. A survey was conducted with customers at two restaurants during a seven-day period.
Byeong-Yong Kim, Haemoon Oh
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Revisiting importance–performance analysis
Tourism Management, 2001Abstract As a tool to develop marketing strategies, importance–performance analysis has gained popularity among hospitality and tourism researchers for its simplicity and ease of application. This article revisited several conceptual and methodological issues inherent, but often overlooked, in using the importance–performance analysis framework.
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Course Experience Evaluation using Importance-Performance Analysis
2019 IEEE Global Engineering Education Conference (EDUCON), 2019Measures of students’ satisfaction are often used for the evaluation of course quality in tertiary education, aiming to improve students achievement and reduce dropout phenomena. In general, students’ satisfaction rates are proportionally related to course quality and students’ achievement.
Ioannis Sitaridis, Fotis Kitsios
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Applying importance-performance analysis to patient safety culture
International Journal of Health Care Quality Assurance, 2015Purpose – The Sexton et al.’s (2006) safety attitudes questionnaire (SAQ) has been widely used to assess staff’s attitudes towards patient safety in healthcare organizations. However, to date there have been few studies that discuss the perceptions of patient safety both from hospital staff and upper management.
Yii-Ching, Lee +5 more
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A novel discrimination index of Importance-Performance Analysis model
2011 International Conference on Machine Learning and Cybernetics, 2011Before then, no evaluation scheme can be used to compare any two Importance-Performance Analysis (IPA) models. In this paper, for comparing the performance of some IPA models, a novel evaluation index, called discrimination index, is proposed. Hereafter, using this index we can find the best one among some IPA models.
Hsiang-Chuan Liu +5 more
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Modified Importance-Performance Analysis of E-service Quality
Journal of Electronic Commerce in Organizations, 2017This study develops a comprehensive framework of e-service quality, and measures the e-service quality based on modified importance-performance analysis. Based on 300 consumer surveys of four popular retail websites, this study develops an e-service quality scale derived from previous studies, and compares the importance and performance of e-service ...
Chu Luo, Lei Shen, Han Gao
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Importance–Performance Analysis by Fuzzy C-Means Algorithm
Expert Systems with Applications, 2016We propose a method of fuzzy clustering in Importance-Performance Analysis (IPA).The fuzzy partition of a set of attributes is obtained by Fuzzy C-Means Algorithm.The results are more suitable for deriving managerial decisions than by the traditional IPA.We exemplify and compare the results with those obtained by the traditional IPA.
Olimpia I. Ban +2 more
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A Comparison of Approaches to Importance-Performance Analysis
International Journal of Market Research, 2003Several different approaches have been used to undertake Importance-Performance Analysis (IPA), aka quadrant analysis or gap analysis. This study compares methods across 15 datasets and finds that the traditional 2x2 grid approach can be misleading. Using indirect (e.g.
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