Results 11 to 20 of about 351,426 (323)
Indonesian Psychological ResearchThis study aimed to examine whether authoritative parenting reduces impulsive and compulsive buying in early adolescents. Using a quantitative correlational design, two separate analyses were conducted on a sample of 408 junior high school students (ages
Retno Mangestuti
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Multi-Sensory Marketing and Impulsive Buying Behavior: The Role of Impulsive Buying Traits
Emerging Science JournalThe rapid growth of the retail market, coupled with increased consumer income, has led to a surge in impulsive and unplanned shopping. This study aims to examine the relationships between multi-sensory marketing, customers' moods, impulsive buying traits, and impulsive buying behavior, using the Stimulus-Organism-Response (S-O-R) model. Customers' mood
Nguyen Le +3 more
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Effects of Sentiment on Impulsive Buying Behavior: Evidence of COVID-19 in Indonesia [PDF]
Journal of Economics, Business & Accountancy Ventura, 2021 This study aims to investigate the effects of positive and negative sentiment on impulsive buying behavior among Indonesian people based on the theory of stimulus organism response (S-O-R).
Ali Mursid
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Impact of personality traits and product involvement on clothing impulsive buying [PDF]
مدیریت بازرگانی, 2016 Most of people are familiar with returning home with products they never intended to buy. Impulsive buying is a specific and broad aspect of consumer lifestyle in different communities. For this reason, Impulsive buying has been subject of study for many
Kobra Bakhshizade +2 more
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Proceedings of the 2019 CHI Conference on Human Factors in Computing Systems, 2019 E-commerce sites have an incentive to encourage impulse buying, even when not in the consumer's best interest. This study investigates what features e-commerce sites use to encourage impulse buying and what tools consumers desire to curb their online spending.
Carol Moser +2 more
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Impulsive Buying Tendecy: The Role of Cognitive Factors, Personality Traits and Affect
Yaşam Becerileri Psikoloji Dergisi, 2022 Impulsive buying is considered to be an emotional and unplanned decision-making behaviour. Because this type of purchasing rate has fairly increased in recent years, examining the determinants of impulsive buying is important to understand which ...
Hatice KAFADAR, Selin YILMAZ
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Effect of consumer self-discrepancy on materialism and impulse buying: the role of subjective well-being [PDF]
Central European Management Journal, 2023 Purpose – This study aims to explore how and why self-discrepancy affects materialism and impulsive buying and the extent to which subjective well-being mediates the relationship between self-discrepancy, materialism and impulsive buying.
Linas Pupelis, Beata Šeinauskienė
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FAKTOR YANG MEMPENGARUHI IMPULSE BUYING [PDF]
Jurnal Ekonomi : Journal of Economic, 2021 Perubahan gaya beli dari offline menjadi online membuat banyak ritel modern kalah bersaing sehingga menurunkan penjualan secara massive di pusat-pusat perbelanjaan. Situasi tersebut mendorong pelaku industri untuk dapat menemukan breakthrough dalam meningkatkan penjualan pada outlet -nya. Penelitian ini bertujuan untuk mengetahui faktor-faktor
Gilang Pratama Hafidz, Fachmi Tamzil
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Jurnal Ilmiah Mahasiswa Manajemen, Bisnis dan Akuntansi (JIMMBA), 2023 Tujuan penelitian ini adalah untuk menganalisis Pengaruh Situational Factors dan Impulse Buying Tendency Terhadap Impulse Buying Behavior Dengan Urge to Buy Impulively Sebagai Variabel Mediasi Pada Konsumen Trio Mall Kebumen. Responden pada penelitian ini adalah Pelanggan Pasar Trio Mall Kebumen yang berjumlah 100 orang.
Rizky Alifah Nuraini, Sulis Riptiono
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The Role of Religious Commitment, Collectivism, and Long-Term Orientation in Consumer Impulse Buying
International Research Journal of Business Studies, 2023 This study examines religion and culture’s influence on impulsive and compulsive buying. The research population is people who have made impulsive and compulsive purchases for fashion products, with a sample size of 212 respondents.
Awisal Fasyni
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