Results 21 to 30 of about 33,394 (203)
Impulsive Buying Tendecy: The Role of Cognitive Factors, Personality Traits and Affect
Impulsive buying is considered to be an emotional and unplanned decision-making behaviour. Because this type of purchasing rate has fairly increased in recent years, examining the determinants of impulsive buying is important to understand which ...
Hatice KAFADAR, Selin YILMAZ
doaj +1 more source
Effect of consumer self-discrepancy on materialism and impulse buying: the role of subjective well-being [PDF]
Purpose – This study aims to explore how and why self-discrepancy affects materialism and impulsive buying and the extent to which subjective well-being mediates the relationship between self-discrepancy, materialism and impulsive buying.
Linas Pupelis, Beata Šeinauskienė
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SELF-MONITORING DAN IMPULSIVE BUYING PRODUK KOSMETIK DI KALANGAN MAHASISWI: STUDI KORELASI
Background: Female students as late teens are individuals who have the tendency to do impulsive buying or spontaneous buying. In making purchases, female students are easily influenced which made them buy items that are popular in their social ...
Milazia Putri +3 more
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FAKTOR YANG MEMPENGARUHI IMPULSE BUYING [PDF]
Perubahan gaya beli dari offline menjadi online membuat banyak ritel modern kalah bersaing sehingga menurunkan penjualan secara massive di pusat-pusat perbelanjaan. Situasi tersebut mendorong pelaku industri untuk dapat menemukan breakthrough dalam meningkatkan penjualan pada outlet -nya. Penelitian ini bertujuan untuk mengetahui faktor-faktor
Gilang Pratama Hafidz, Fachmi Tamzil
openaire +1 more source
Tujuan penelitian ini adalah untuk menganalisis Pengaruh Situational Factors dan Impulse Buying Tendency Terhadap Impulse Buying Behavior Dengan Urge to Buy Impulively Sebagai Variabel Mediasi Pada Konsumen Trio Mall Kebumen. Responden pada penelitian ini adalah Pelanggan Pasar Trio Mall Kebumen yang berjumlah 100 orang.
Rizky Alifah Nuraini, Sulis Riptiono
openaire +1 more source
The Role of Religious Commitment, Collectivism, and Long-Term Orientation in Consumer Impulse Buying
This study examines religion and culture’s influence on impulsive and compulsive buying. The research population is people who have made impulsive and compulsive purchases for fashion products, with a sample size of 212 respondents.
Awisal Fasyni
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Looking beyond impulse buying [PDF]
Purpose – This paper aims to conceptualize consumer impulsiveness (CI) as a global trait to explore its influence on a wider range of consumer behaviours and also presents a revised CI scale. Prior research on CI focuses on the impulse buying context and does not establish the cross-cultural invariance of the CI scale.
Sharma, Piyush +2 more
openaire +2 more sources
With the opening up of the economy and the proliferation of mall culture, the economic relevance of impulsive buying behaviour has assumed significance.
Anant Jyoti Badgaiyan +2 more
doaj +1 more source
Self-congruence, brand attachment and compulsive buying [PDF]
Compulsive buying refers to a phenomenon that promotes excessive consumerism which may hurt the brands' reputation in the long run. This study examines the influence of actual and ideal self-congruence on brand attachment and two dimensions of compulsive
Ekinci, Yuksel +2 more
core +2 more sources
Pengaruh Fashion Involvement Dan Shopping Lifestyle Terhadap Impulsive Buying Mahasiswa Politeknik Negeri Batam [PDF]
This research aims to find out how the influence of Fashion Involvement and Shopping Lifestyle in Impulsive Buying of student of Batam State Polytechnic, to find out how far these both of variable affect consumer behavior in Impulsive Buying.
Hidayat, R. (Rahmat) +1 more
core +2 more sources

