Hubungan Self Monitoring Dengan Impulsive Buying Terhadap Produk Fesyen Pada Mahasiswi Rantau
Penelitian ini bertujuan untuk mengungkap hubungan antara self monitoring dengan impulsive buying terhadap produk fashion pada mahasiswi rantau. Partisipan dalam penelitian ini adalah 259 mahasiswi rantau Univeristas Kristen Satya Wacana yang di tentukan
Giannita Virgy Pramono +1 more
doaj +1 more source
Sales promotion on impulsive buying, product quality on impulsive buying, sales promotion on shopping lifestyle, shopping lifestyle on impulsive buying, and sales promotion on impulsive buying mediated by shopping lifestyle are the subjects of this study.
Tiara Musdhalifah Fachruroji +1 more
doaj +1 more source
Pengaruh Hedonic Consumption Dan Mediator Emosi Positif Terhadap Pembelian Impulsif (Survei Pada Pembeli Produk Fashion Di Malang Town Square Kota Malang) [PDF]
This study aims to determine the effect of Hedonic Consumption variable on the Positive Emotion variable; to determine the effect of Hedonic Consumption variable on the Impulsive Buying variable; to determine the effect of Positive Emotion on the ...
Arifin, Z. (Zainul) +2 more
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Pengaruh Merchandise, Atmosfer Gerai dan Pelayanan Ritel terhadap Perilaku Pembelian Impulsif pada Hardy\u27s Mall Gianyar [PDF]
The purpose of this study was to determine the effect of merchandise, atmosphere and service retail outlets to purchase behavior impulsuf on Hardy\u27s Mall Gianyar This study used a quatitative analysis using surveys and questionnaires to 120 Hardys ...
Santika, I. W. (I) +1 more
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Compulsive buying behavior: Re‐evaluating its dimensions and screening [PDF]
Despite the significant research in the consumer behavior literature on compulsive buying behavior (CBB), there is still no general agreement about the dimensionality or diagnostic screening of the disorder. Previous studies have identified two principal
Aardema +90 more
core +3 more sources
Exploring the Impact of Conformity on Impulsive Buying: Implications for Counseling Practices
Given the increasing prevalence of impulsive buying behavior among football supporters, understanding the underlying social influences becomes crucial for effective intervention.
Henkbajeck Jomn Lospabai +1 more
doaj +1 more source
FAKTOR-FAKTOR YANG MEMPENGARUHI PEMBELIAN IMPULSIF BUSANA MUSLIM DI JAKARTA (STUDI KASUS : PENGUNJUNG TOKO BUSANA MUSLIM DI THAMRIN CITY) [PDF]
Mardhiana Lupitasari, 2014; Factors Affecting Impulsive Buying Moslem Fashion in Jakarta (Case Study: Shoppers in Moslem Fashion Store in Thamrin City).
LUPITASARI, MARDHIANA
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HARGA DIRI DAN KONFORMITAS TERHADAP PEMBELIAN IMPULSIF FASHION THRIFT [PDF]
The development of social media has also had an effect on the fashion sector, namely by the emergence of the thrift fashion trend. Branded goods at low prices cause buyers to ignore functional aspects and make impulsive purchases.
Zulfaidah, Umami
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Perkembangan zaman mendorong semakin pesatnya teknologi. Jangkauan internet yang luas memudahkan manusia dalam melakukan kegiatan ekonomi melalui situs belanja online.
Juliana Pratiwi, Yenni Samri Juliaty
doaj
HUBUNGAN ANTARA PEMBELIAN IMPULSIF DENGAN PENYESALAN PASCA PEMBELIAN PADA KONSUMEN SOGO PVJ DI BANDUNG [PDF]
Penelitian ini bertujuan untuk mengetahui gambaran pembelian impulsif, gambaran penyesalan pasca pembelian dan hubungan kedua variabel tersebut pada konsumen SOGO PVJ di Bandung.
Kramadibrata, Dani Triawan
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