Results 11 to 20 of about 118,744 (240)
Based on diffusion of innovation (DOI) theory and economic consumption analysis as well as the concept of frugal innovation, this study develops an extended DOI model that theorizes the characteristics of the diffusion of frugal information communication
Xiaoqun Zhang
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A Hybrid Mechanism for Innovation Diffusion in Social Networks
Innovation diffusion is the process of adopting novel things, which is deemed as the diffusion of human behaviors. Previous studies mainly posit an unclear distinction with information diffusion.
Jun Zhang +6 more
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Diffusion of innovations in Axelrod’s model [PDF]
Axelrod's model for the dissemination of culture contains two key factors required to model the process of diffusion of innovations, namely, social influence (i.e., individuals become more similar when they interact) and homophily (i.e., individuals interact preferentially with similar others).
Paulo F. C. Tilles, José F. Fontanari
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Diffusions of innovations on deterministic topologies [PDF]
In this paper, we are interested in modeling diffusion of innovations on social networks. We focus on a scenario where innovation emerges at a small number of nodes in the society, and each individual needs certain portion of his neighbors (thresholds) to adopt the innovation before he does so.
Mehmet Ercan Yildiz +3 more
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Dynamics Of Innovation Diffusion With Two Step Decision Process
The paper discusses the dynamics of innovation diffusion among heterogeneous consumers. We assume that customers’ decision making process is divided into two steps: testing the innovation and later potential adopting.
Szymczyk Michał, Kamiński Bogumił
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The Impact of Product Radicality on Innovation Diffusion: The Mediating Roles of Public Relations Effectiveness and Brand Personality [PDF]
Purpose: This study investigates the impact of product radicality on new innovation diffusion, examining the mediating roles of public relations effectiveness and brand personality. Using the 2007 iPhone launch by Apple Inc.
Ahmed Maree +3 more
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Innovation and the Diffusion of Technology in Agriculture in Floodplains in the State of Amazonas
There is a vast literature on innovation and diffusion of technology in Agribusiness. The dominant explanation of dissemination of innovations emphasizes processes involving information flows through a social system.
Jonas Fernando Petry +3 more
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Against the backdrop of China’s innovation-driven development strategy, innovation diffusion is a key stage through which firm-level innovation outcomes generate broader economic value.
Quan Li, Haodan Sun, Gaoya Song
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Diffusion Efficiency of Innovation among EU Member States: A Data Envelopment Analysis
Innovation, in contemporary times, has been established as the lynchpin of growth and national competitive advantage among countries. Supranational and national resources have jointly combined to create sound innovation strategies and diffusion policies ...
Henry Junior Anderson, Jan Stejskal
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Electric vehicle cell industry is an emerging area with fierce competition on technical innovation, in which the patent holder can choose different innovation diffusion options to maximize the return; however, the strategy is unclear in certain scenarios.
Weiwei Sun, Zheng Zhang
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