Results 91 to 100 of about 188,953 (309)

Mapping the “Supply–Demand–Flow” of Ecosystem Services for Ecosystem Management in China

open access: yesAdvanced Science, EarlyView.
This study develops a “supply–demand–flow” framework clarifies how ecosystem services move between regions by distinguishing potential and actual supply and demand. Using integrated biophysical–socioeconomic modeling, nine services in China were mapped.
Yikun Zhang   +3 more
wiley   +1 more source

Product placement, is it worthwhile? Measuring the Impact of Product Placement on Customer Purchase Intention through the Mediating Role of Brand Awareness: Applied on the Media and Entertainment Industry in Egypt [PDF]

open access: yesMSA-Management Sciences Journal
Purpose: Consumers have become immune to traditional advertising, pushing marketers toward more subtle and persuasive techniques such as product placement.
Ali Asser   +3 more
doaj   +1 more source

Consistency across international marketing strategy, international marketing experience, and value-adding roles of foreign subsidiaries

open access: yes, 2013
An industrial firm’s implementation of international marketing strategy can be hampered where there is limited consistency across the strategy, the firm’s international marketing experience, and the value-adding role of the foreign subsidiary. This paper
Pehrsson, Anders,
core  

Broadening the concept of international entrepreneurship: 'Consumers as international entrepreneurs'

open access: yes, 2010
We integrate theories from international business, entrepreneurship, innovation, marketing and network economics to develop a four-part typology of ‘consumers as international entrepreneurs’.
Chandra, Y., Coviello, N.
core   +1 more source

Engineering Approaches to Modify Immunomodulatory Functions of Mesenchymal Stromal Cells (MSCs): Tissue Regeneration and Clinical Application

open access: yesAdvanced Science, EarlyView.
Mesenchymal stromal cells (MSCs) show promise for treating immune‐related disorders through immunomodulation and tissue regeneration. This review gives a brief overview of current clinical approval of MSC therapies. It also discussed how bioengineering, including genetic modification, biomaterial delivery, extracellular vesicles, and iPSC‐derived MSCs,
Sichen Yang   +6 more
wiley   +1 more source

Marketing in Colombia /

open access: yes, 1977
Based in part on reports submitted by U.S. Embassy, Bogota.Prepared in Office of International Marketing, Bureau of International Commerce.International marketing information series.Mode of access ...
United States. Office of International Marketing.   +2 more
core  

Sustainable Materials Design With Multi‐Modal Artificial Intelligence

open access: yesAdvanced Science, EarlyView.
Critical mineral scarcity, high embodied carbon, and persistent pollution from materials processing intensify the need for sustainable materials design. This review frames the problem as multi‐objective optimization under heterogeneous, high‐dimensional evidence and highlights multi‐modal AI as an enabling pathway.
Tianyi Xu   +8 more
wiley   +1 more source

International marketing at the bottom of the pyramid : a three country study

open access: yes, 2006
International marketers have been turning increasingly to markets in developing countries as markets in developed countries reach saturation point. Generally they target the wealthy elite and the expanding middle class in such countries.
Fletcher, Richard
core  

Efficient Electrocatalytic Conversion of CO2 to Pure Formic Acid Solutions via Strain‐Engineered Bismuth Nanosheets

open access: yesAdvanced Science, EarlyView.
Tensile‐strained bismuth nanosheets (TS‐BiNs) achieve a formate Faradaic efficiency of 92% at −1000 mA cm−2 and enable stable production of pure formic acid (HCOOH) in a solid‐state electrolyte reactor. Theoretical calculations reveal that the introduced strain lowers the energy barrier for *OCHO intermediate formation, fundamentally enhancing the ...
Shiqi Li   +16 more
wiley   +1 more source

Effects of word-of-mouth versus traditional marketing: findings from an internet social networking site [PDF]

open access: yes, 2008
The authors study the effect of word-of-mouth (WOM) marketing on member growth at an Internet social networking site and compare it with traditional marketing vehicles. Because social network sites record the electronic invitations from existing members,
Michael Trusov   +5 more
core   +1 more source

Home - About - Disclaimer - Privacy