Results 81 to 90 of about 188,953 (309)

Romania’s trends in lohn system evolution

Annals of Spiru Haret University Economic Series, 2011
In the current economic conditions of the financial crisis, companies must identify and use all the opportunities that the market offers for reducing the financial flows influence on the performance of their current activities. One of these possibilities
Cătălina VLAD, Luminiţa PISTOL, Gabriela UNGUREANU   +2 more
doaj  

Exploring Links Between Engaging Customers in Value Co-Creation and Product Innovativeness

International Journal of Management and Economics, 2017
The study examines the hypothesis that firms engaging customers in value co-creation tend to display more innovativeness. As such, it is one of the few quantitative studies on the link between these two concepts.
Zaborek Piotr, Mazur Jolanta
doaj   +1 more source

Promotion of smoking through social media : implications for social marketing

, 2014
Social marketing has been widely used to affect health-related behaviours by either creating positive images of healthy behaviours e.g. ‘eat right’ (Evans, 2008) or by focusing on negative appeals, such as those used in road-safety campaigns (Hastings ...
Soboleva, Alena (R17462), Burton, Suzan (R16012), Khan, Aila M. (R13389)   +2 more
core  

Full‐Body AI Agent: A Perspective on Multi‐Scale Collaborative AI for Systemic Biology and Precision Medicine

Advanced Science, EarlyView.
We propose the Full‐Body AI Agent, a multi‐scale collaborative framework with 7 biological‐layer agents. It unifies multi‐omics/clinical data via standardized protocols, enabling phenotype‐guided closed‐loop reasoning, quantitative evaluation, and LLM safeguards, with promising applications in tumor metastasis modeling and precision drug development ...
Aoqi Wang, Jiajia Liu, Jianguo Wen, Yangyang Luo, Zhiwei Fan, Liren Yang, Xi Hu, Ruihan Luo, Yankai Yu, Sophia Li, Weiling Zhao, Xiaobo Zhou   +11 more
wiley   +1 more source

Validating Dart Model

International Journal of Management and Economics, 2014
The primary objective of the study was to quantitatively test the DART model, which despite being one of the most popular representations of co-creation concept was so far studied almost solely with qualitative methods.
Mazur Jolanta, Zaborek Piotr
doaj   +1 more source

Future directions in international marketing : the decade ahead

, 2012
There are a number of future trends in international marketing that will manifest themselves more fully in the decade ahead. These include ethnic and economic groupings replacing the nation state as a segmentation variable, the BRIC (Brazil, Russia ...
Chikweche, Tendai (R16778), Fletcher, Richard (R11032)   +1 more
core  

What does it take to get promoted in marketing academia? Understanding exceptional publication productivity in the leading marketing journals

, 2009
Due to copyright restrictions, the access to the full text of this article is only available via subscription.Institutional competition to retain and recruit marketing scholars capable of publishing in the leading marketing journals has intensified ...
David A. Griffith, Seggie, Steven Head, Steven H. Seggie, Griffith, D. A.   +3 more
core   +1 more source

Generation of CCR4/CD7 Bispecific CAR‐T Cells Resistant to Fratricide and Exhaustion

Advanced Science, EarlyView.
The applications of CAR T‐cell therapy in T‐cell malignancies face limitations such as fratricide, effector‐cell exhaustion, and antigen‐escape. Herein, we developed fratricide‐ and exhaustion‐resistant CAR‐T cells that targeted CCR4 and CD7 simultaneously, with optional EGFRt safety switch. Additionally, scRNA‐seq unveiled new molecular targets, which
Sile Li, Yuanxin Li, Asif Rashid, Hong Kee Tan, Shing Chan, Man Yan Hui, Wilson Yau Ki Chan, Kee See Lam, Yinping Liu, Wenwei Tu, Wing Leung   +10 more
wiley   +1 more source

The impact of integrating digital marketing into international marketing strategies " A systematic theoretical review"

مجلة التمكين الاجتماعي
This study aimed to analyze the impact of integrating digital marketing into international marketing strategies, identifying the factors that contribute to its success and the challenges facing companies in global markets.
Hamdan Nasser Hezam Altumairah
doaj   +1 more source

Investigating the revised international marketing strategies during COVID-19 based on resources and capabilities of the firms: A mixed method approach. [PDF]

J Bus Res, 2023
Behl A, Jayawardena N, Nigam A, Pereira V, Shankar A, Jebarajakirthy C.   +5 more
europepmc   +1 more source