Results 271 to 280 of about 5,823,455 (327)
Some of the next articles are maybe not open access.
Journal of Marketing Communications, 2021
The rapidly growing importance of blockchain technology has taken many scholars and industry professionals by surprise. Its emergence has sparked a multitude of innovative, yet largely untested use cases and business models that have the potential to ...
H. Treiblmaier
semanticscholar +1 more source
The rapidly growing importance of blockchain technology has taken many scholars and industry professionals by surprise. Its emergence has sparked a multitude of innovative, yet largely untested use cases and business models that have the potential to ...
H. Treiblmaier
semanticscholar +1 more source
Facial Plastic Surgery Clinics of North America, 2010
In an era when social media sites like YouTube, Facebook, and Twitter dominate the popular press, many surgeons overlook the foundational tactics and strategies necessary for long-term practice development and lead generation on the Internet. This article analyzes common errors made by surgeons during the development and implementation of Web site ...
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In an era when social media sites like YouTube, Facebook, and Twitter dominate the popular press, many surgeons overlook the foundational tactics and strategies necessary for long-term practice development and lead generation on the Internet. This article analyzes common errors made by surgeons during the development and implementation of Web site ...
openaire +2 more sources
Facial Plastic Surgery Clinics of North America, 2010
For facial plastic surgeons who are already realizing increased patient consultation requests from their online marketing efforts, the primary concern often becomes implementing additional tactics and strategies that can keep their online marketing fresh, relevant, and effective. This article creates a framework for evaluating advanced online marketing
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For facial plastic surgeons who are already realizing increased patient consultation requests from their online marketing efforts, the primary concern often becomes implementing additional tactics and strategies that can keep their online marketing fresh, relevant, and effective. This article creates a framework for evaluating advanced online marketing
openaire +2 more sources
Consumer Trust in Internet Marketing and Direct Selling in China
Journal of Relationship Marketing, 2019This research aims to examine and contrast trust in consumer-salesperson/organization relationships in direct selling and Internet (online) marketing in China, a large and fast-growing market for both approaches in B2C marketing.
Patrick Poon, G. Albaum
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International Journal of E-Adoption, 2009
Small and medium enterprises (SMEs) have been adopting the internet at a feverish pace. Recent studies have shown that up to 85% of SMEs in industrialized countries have web sites, yet less than half are utilizing these web sites to securely transact with their customers. Consumer media consumption is moving away from traditional media, like newspapers,
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Small and medium enterprises (SMEs) have been adopting the internet at a feverish pace. Recent studies have shown that up to 85% of SMEs in industrialized countries have web sites, yet less than half are utilizing these web sites to securely transact with their customers. Consumer media consumption is moving away from traditional media, like newspapers,
openaire +2 more sources
A survey of internet marketing by small and medium-sized enterprises for placing wine on the market
Physica A: Statistical Mechanics and its Applications, 2018This paper presented a survey of models for possible aspects of Internet marketing and online advertising. The aim of the survey was to improve the business of enterprises engaged in the wine production and wine marketing with special emphasis on the ...
N. Denić +4 more
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Content marketing in e-commerce platforms in the internet celebrity economy
Industrial management & data systems, 2020Purpose With the popularity of social media and, recently, live streaming, internet celebrity endorsements have become a prevalent approach to content marketing for e-commerce sellers.
Ruibin Geng +4 more
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, 2020
This study investigates a platform’s preferences between agency selling and reselling considering the impact of data-driven marketing (DDM). Four models are built: No-DDM+agency selling, No-DDM+reselling, DDM+agency selling, DDM+reselling. Sales volumes,
Weihua Liu +3 more
semanticscholar +1 more source
This study investigates a platform’s preferences between agency selling and reselling considering the impact of data-driven marketing (DDM). Four models are built: No-DDM+agency selling, No-DDM+reselling, DDM+agency selling, DDM+reselling. Sales volumes,
Weihua Liu +3 more
semanticscholar +1 more source
International marketing and the internet: a research overview and the path forward
, 2020The purpose of this paper is to present an overview of the intersection of research into international marketing (IM) and the internet, seeking areas where knowledge is developing, and where further research is required.,The study utilizes an integrative
S. Samiee
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Online and CD-Rom Review, 1997
Online & CDROM Review started life 20 years ago, minus the ‘& CDROM’, as a review of the technologies behind and the applications of online information Then, as now, the vendors of online information were no strangers to thinking commercially: they had a product to sell and livings to make like anyone else.
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Online & CDROM Review started life 20 years ago, minus the ‘& CDROM’, as a review of the technologies behind and the applications of online information Then, as now, the vendors of online information were no strangers to thinking commercially: they had a product to sell and livings to make like anyone else.
openaire +1 more source