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The Emergence of China in the Internet Market

IT Professional, 2012
China now has the world's largest Internet population and is a leading player in the Internet market. Learn about the growth of Internet applications and potential business opportunities in China.
Linda S. L. Lai, Wai-Ming To
openaire   +2 more sources

Internet Marketing of Herbal Products

JAMA, 2003
Passage of the Dietary Supplement Health and Education Act in 1994 restricted the Food and Drug Administration's control over dietary supplements, leading to enormous growth in their promotion. The Internet is often used by consumers as a source of information on such therapies.To assess the information presented and indications claimed on the Internet
Charles A, Morris, Jerry, Avorn
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REPUTATION IN AN INTERNET AUCTION MARKET

Economic Inquiry, 2000
We investigate how market participants possessing varying degrees of anonymity reduce asymmetric information costs in an electronic auction market using a quantifiable measure of reputation. The data suggest that purchasers in this self‐enforcing market use reputation to price information asymmetries associated with counterparty risks.
Cynthia G. McDonald   +1 more
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Internet-based Electronic Markets

Electronic Markets, 1999
This paper provides an overview of Internet-based electronic markets as a mechanism to support the procurement of non-production related items (indirect procurement). We describe the general concept and provide a number of representative examples. We also put the approaches in perspective with earlier research on electronic markets and intermediaries ...
Arie Segev   +2 more
openaire   +1 more source

Internet Effects on Retail Markets

SSRN Electronic Journal, 2015
Researchers from multiple disciplines, including economics, marketing, information systems, operations research, and computer science, have contributed to the academic literature on how the Internet has affected retail markets. In this chapter we build bridges across these various disciplines to provide a common understanding of how the Internet has ...
Michael D. Smith, Alejandro Zentner
openaire   +1 more source

Integrated Internet marketing

Communications of the ACM, 2000
Richard T. Watson   +2 more
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Smart Marketing With the Internet of Things

2019
published
Simões, Dora   +2 more
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Internet marketing

2011
In the bachelor thesis are introduced theoretical concepts of the Internet and marketing, accented the need of marketing mix along with its specifics of the internet environment. Next is interpreted which tools can be used for marketing of firms and which marketing instruments are to be deployed.
openaire   +1 more source

Internet Marketing

2023
Peter J. Danaher, Andrew T. Stephen
openaire   +1 more source

Marketing your practice on the Internet

Otolaryngologic Clinics of North America, 2002
The Internet provides a unique opportunity for marketing a medical practice. By demonstrating a commitment to good doctor-patient communication, by providing helpful background information, and by facilitating office workflow, a Web site can be a cost-effective way to enhance any practice.
openaire   +2 more sources

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