Results 21 to 30 of about 1,568 (261)
Profetika, 2020 Education is an important thing in life, currently, the education sector is becoming a marginalized part. The right strategy is needed so that the world of education is more advanced and quality.
Agus Mulyadi +3 more
doaj +1 more source
Jurnal Aplikasi Manajemen, 2021 Technological development pushes the significant role of content in marketing communication. This research aims to seek the effect of content quality on Islamic sharia products’ brand awareness.
Bayu Sindhu Raharja
doaj +1 more source
Al-Iqtishad: Jurnal Ilmu Ekonomi Syariah, 2015 There are three segments of customers in Islamic banking industry: business customers, rational customers, and religious customers. This study found that the levels of customer’s satisfaction/dissatisfaction at the three segments (business,rational, and ...
Burhanuddin Yusuf
doaj +3 more sources
MARKETING COMMUNICATION STRATEGY FOR ISLAMIC BOARDING SCHOOL-BASED EDUCATIONAL INSTITUTIONS
Managere, 2022 Communication is an important component in education as a means to connect between educational components. The role of communication in education marketing is a positive interaction that must be built by stakeholders as an effort to maintain the ...
Muhammad Shidiq, Latifatus Saleha
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The Analysis of the Mid-Range Islamic Hotel Marketing Strategy
Journal of Indonesian Tourism, Hospitality and Recreation, 2023 ABSTRACTThis paper aimed at addressing the marketing strategy performed by a mid-range Islamic hotel in Indonesia that distinguishes it from other non-sharia hotels by analyzing its marketing strategy using the SWOT analysis approach. This hotel applied Islamic principles in carrying out its marketing strategies to avoid immoral acts and fraud, and the
Alam, Azhar +3 more
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Islamic Narratives in Ukraine: Analyzing Communicative Dynamics
Cosmopolitan Civil Societies: An Interdisciplinary Journal, 2023 The significance of Islamic marketing for Ukrainians is determined by its influence on consumers of informational and industrial products in a non-Muslim country.
Olena Vadymivna Klymentova
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Humanities & Social Sciences Reviews, 2020 Purpose of the study: This study analyzes the role of product attributes, brand trust, and belief to purchase intention of Islamic financial products. Islamic financial products in this study include banking and insurance products. Methodology: This study employs a survey of 150 respondents of Islamic financial product consumers.
Anton Agus Setyawan +2 more
openaire +1 more source
Implementation of Islamic marketing strategy in property business development
International Journal of Research in Business and Social Science (2147- 4478), 2022 The property and housing business is a promising business opportunity. Deputy Chairperson of the REI (Real Estate Indonesia) DPP for foreign relations, Rusmin Lawin, is optimistic that in 2021 the property industry will return to normal and even tend to increase. An increase of about 7.45 percent compared to 2019. The objectives of this study are 1) to
Febrian Nurhidayat +2 more
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Iqtishaduna: Jurnal Ilmiah Ekonomi KitaPurpose – This study examines the impact of the Islamic experiential marketing strategy and value co-creation on customer loyalty, considering customer satisfaction as a mediating variable.
Wulan Dayu +3 more
doaj +1 more source
Marketing Mix Stategy at Mamba`ul Ma`arif Islamic Boarding School Jombang
Nidhomul Haq, 2022 Currently, competition in education is unavoidable, and many educational institutions are then abandoned by society. The managerial ability to understand the marketing of educational services is a prerequisite in maintaining its existence and increasing
Abdul Fattah Wahab +2 more
doaj +1 more source