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On the customer lifetime value: a mathematical perspective
The customer lifetime value (CLV) is an important concept increasingly considered in the field of general marketing and in the management of firms, of organizations to increase the captured profitability. It represents the total value that a customer produces during his or her lifetime, or better represents the measure of the potential profit ...
FERRENTINO, Rosa +2 more
openaire +3 more sources
ABSTRACT Introduction This final analysis of a multicenter, prospective postmarketing surveillance study evaluated the safety of daprodustat in patients with chronic kidney disease anemia in routine clinical practice in Japan. Methods Patients who initiated daprodustat between September 2020 and July 2022 were registered.
Tadao Akizawa +7 more
wiley +1 more source
The evaluation of the relationship with the customer and related benefits has become akey point for a company’s competitive advantage. Consequently, interest in keyconcepts, such as customer lifetime value and churn has increased over the years.However ...
de Oliveira Lima, Elen
core +2 more sources
Customer Lifetime Value of Supplementary Health Insurance: An Analytical Model
Background: With the number of insurance customers growing, insurance companies are trying new ways to retain customers and streamline communication channels to avoid loss of revenue.
Roohollah Dehghani Ghale +2 more
doaj
Klusterisasi Customer Lifetime Value dengan Model LRFM menggunakan Algoritma K-Means
Penelitian ini bertujuan menghasilkan nilai Customer Lifetime Value (CLV) pada setiap segmen pelanggan dengan menggunakan algoritma K-means dalam melakukan klusterisasi pelanggan.
Siti monalisa
doaj +1 more source
Effect of Relationship Quality and Cost to Serve on Customer Value in Business Market [PDF]
Traditionally, marketers have assumed that investing in the quality of relationships with customers would generate superior profitability to the selling firm. The assumption is that coordination and collaboration between buyer and seller create value for
Piscopo, Maria G
core +1 more source
Design and analysis strategies for robust microbiome ageing research
The gut microbiome changes with age and associates with age‐related morbidity and mortality, establishing it as a potential biomarker and intervention target for ageing. Realising this potential requires methodological rigour, yet distinguishing biological signals from methodological artefacts remains challenging across cohorts. This review provides an
Mark Olenik +5 more
wiley +1 more source
A modified Pareto/NBD approach for predicting customer lifetime value. [PDF]
Systems; Applications; Customer lifetime value; Value;
Croux, Christophe +2 more
core +2 more sources
A model for measuring the employee lifetime value
This study presents the development and validation of a comprehensive model to measure Employee Lifetime Value (ELV), a metric that captures the total worth of an employee to an organization, encompassing both tangible and intangible contributions ...
Parisa Fallahzadeh +3 more
doaj +1 more source
New Paradigm for Business Model Design and Innovation: An Insight of Product Lifetime Value Based on Electric Vehicle [PDF]
The business model is an effective and well-structured management tool that helps organizations acquire and hold onto a competitive edge over their competitors.
Xiaohui Zang +3 more
doaj +1 more source

