Results 21 to 30 of about 37,461 (266)
Journal of Applied Sciences in Travel and Hospitality, 2021 The COVID – 19 pandemic been made bad impact all tourism sector. Travels agents need to be adapted to pandemic condition to survive in this current situation.
Ni Nyoman Ardani
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Trust and loyalty in online brand communities [PDF]
Spanish Journal of Marketing-ESIC, 2020 Purpose – The purpose of this paper is to analyse the effects of brand trust and online brand community (OBC) trust on consumer repurchase intention and the positive electronic word-of-mouth (eWOM) intention of OBC members.
Rafael Anaya-Sánchez +3 more
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Model for measuring customer loyalty towards a service provider
Journal of Business Economics and Management, 2015 The paper aims to create a valid model for measuring customer loyalty towards a service provider. Principal solutions for designing a model of loyalty measurement have emerged from the clarified role of customer loyalty and evaluation problems.
Ilona Skačkauskienė +2 more
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Tourism destination image as an antecedent of destination loyalty: The case of Linz, Austria
European Journal of Tourism Research, 2017 The concepts of destination image and tourists’ loyalty are sufficiently discussed in the literature; however, due to the multi-dimensional character of these two concepts, the existing studies fail to shed light on the multifaceted linkage between ...
Elitza Iordanova
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A model for measuring passenger loyalty
Transport, 2016 Loyalty development is an essential condition for an increase in profit of airline, railway and road transport companies. It is undoubtedly relevant to the success of an organisation.
Ilona Skačkauskienė +3 more
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Ho Chi Minh City Open University Journal of Science - Economics and Business Administration, 2022 The paper focuses on investigating factors impacting visitors’ loyal behaviour and factor analysis of push and pull motivations to a botanic park. To do so, the research is divided into two phases that are qualitative and quantitative. In the qualitative
Nguyen Hoang Sinh, Hoang Thi Hoa
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Levels of customer loyalty and perceptions of loyalty programme benefits : a South African retail example [PDF]
The Retail and Marketing Review, 2015 Organisations use loyalty programmes to stimulate customer loyalty, and consumers presumably join these programmes to obtain a number of benefits or rewards arising from their membership.
L Radder, M van Eyk, C Swiegelaar
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Pengaruh Program Loyalitas terhadap Kesetiaan Konsumen pada Industri Halal di Yogyakarta
Ihtifaz, 2018 This study aims to examine the effect of perceived benefits of loyalty programs, which include: financial benefits, social benefits, hedonic benefits, symbolic benefits of loyalty programs in the Halal Industry.
Mufti Alam Adha +2 more
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Transformation of Loyalty to E-loyalty
Scientific Conference on Economics and Entrepreneurship Proceedings, 2020 As everyday life moves to the Internet, many factors and components have come up, with the "e" and e-loyalty not an exception. The authors focused on the transformation of loyalty to e-loyalty. It is important to understand the main differences between consumer loyalty models and e-loyalty models in order to promote business development not only in the
Radionova-Girsa, Elina, Batraga, Anda
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Creativity StudiesCompanies allocate significant resources in loyalty programs with the primary goal of enhancing customer loyalty. However, the effectiveness of these programs is now a subject of academic debate.
Kristina Zikienė +2 more
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