Results 261 to 270 of about 261,127 (314)
Some of the next articles are maybe not open access.

Performing (Housing) Markets

Urban Studies, 2006
This paper offers an interpretation of how housing markets work which complements more traditional economic approaches. Building on a wider movement within cultural economy and economic sociology, it considers how (housing) markets are variously performed in the power-filled negotiations of buyers, sellers and market professionals.
Smith, S. J., Munro, M., Christie, H.
openaire   +2 more sources

Performance Marketing

2010
Originaltext vom Verlag; nicht vom SfBS bearbeitet.
Eisinger, Thomas, Rabe, Lars
openaire   +1 more source

Market Structure and Market Performance

Review of Industrial Organization, 2012
I review studies of the determinants of market performance in the aircraft, passenger airline, supermarket, liner shipping, and hospital industries, and of mergers and market performance in markets for fast food, soft drinks, and retail gasoline. Common factors are that more competitive market structures accompany better market performance, and that ...
openaire   +1 more source

Digital Marketing Performance

2021
Digital marketing managers are feeling the ever-increasing pressure to show the contribution of marketing activities and it's their primary concern towards their organization. The absence of responsibility has harmed the expected outcomes from the marketing campaigns. The best way to recover its impact is to show the results of advertising in financial
openaire   +1 more source

MARKET PERFORMANCE WITH MULTIPRODUCT FIRMS* [PDF]

open access: possibleJournal of Industrial Economics, 2006
We revisit the fundamental issue of market provision of variety associated with Chamberlin, Spence, and Dixit-Stiglitz when firms sell multiple products. Both products and firms are (horizontally) differentiated. We propose a general nested demand framework where consumers first decide upon a firm then which variant to buy and how much (the nested CES ...
Simon P. Anderson, André de Palma
openaire   +1 more source

Analyzing Marketing Performance

2017
The marketing audit is "an attempt to describe the current marketing situation, to speculate about the relevant future and to analyze the organization's marketing performance and potential." The marketing audit has four characteristics namely: Comprehensive; Systematic; Independent; and Periodic.
Charles W. Lamb, John L. Crompton
openaire   +1 more source

Resource Mobility and Market Performance

Dynamic Games and Applications, 2023
zbMATH Open Web Interface contents unavailable due to conflicting licenses.
Colombo, Luca, Labrecciosa, Paola
openaire   +3 more sources

Governance and Stock Market Performance

SSRN Electronic Journal, 2005
Abstract This study uses international asset pricing models to investigate the link between the quality of government institutions and the performance of global stock markets. The results demonstrate a significant positive association between stock market performance measures and the quality of the institutional environment.
Vince Hooper   +2 more
openaire   +1 more source

Assessing Performance Outcomes in Marketing

Journal of Marketing, 2016
Research in marketing has increasingly focused on building knowledge about how firms’ marketing contributes to performance outcomes. A key precursor to accurately diagnosing the value firms’ marketing creates is conceptualizing and operationalizing appropriate ways to assess performance outcomes.
Katsikeas, Constantine S.   +7 more
openaire   +2 more sources

Market Liquidity and Performance Monitoring

Journal of Political Economy, 1993
This paper studies the value of the stock market as a monitor of managerial performance. It shows that the stock price incorporates performance information that cannot be extracted from the firm's current or future profit data. The additional information is useful for structuring managerial incentives.
Holmström, Bengt, Tirole, Jean
openaire   +2 more sources

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