Optimal duration of magazine promotions [PDF]
, 2004 The planning of promotions and other marketing events frequently requires manufacturers to make decisions about the optimal duration of these activities. Yet manufacturers often lack the support tools for decision making.
Esteban-Bravo, Mercedes +2 more
core +1 more source
INCOME OF FARMERS WHO USE DIRECT MARKETING [PDF]
Policy makers are looking for ways to preserve farmlands, especially near urban areas. Farmers are also trying to find ways to increase their farm income by incorporating non-traditional activities into their farm routine. This paper attempts to quantify
Adelaja, Adesoji O. +2 more
core +1 more source
How social media can be marketed effectively by Sustain Energy Solutions to gain a competitive advantage [PDF]
, 2018 This research report is based on a study which was conducted at Sustain Energy Solutions to help them attain a competitive advantage using social media marketing.
Alexander, Peter, Raj, Dilip
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MARKETING ACTIVITIES FORMATION ON THE TOURIST MARKET [PDF]
Efektyvna ekonomika, 2020 L. Bezuhla, A. Onyshchenko, D. Shadrina
openaire +1 more source
DEVELOPMENT AND IMPLEMENTATION OF RELATIONSHIP MARKETING PRINCIPLES IN ROMANIAN HIGHER EDUCATION ENVIRONMENT [PDF]
The thirst for knowledge and the evolution of human society determines the development of marketing activities designed to discover the real needs of society, to intuit new needs and to satisfy them into profitable purposes.
Costel Iliuțǎ Negricea +2 more
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Appellation of Origin Status and Economic Development: A Case Study of the Mezcal Industry [PDF]
Mezcal is an alcoholic beverage produced only in selected regions of Mexico under appellation of origin status from the Word Intellectual Property Organization.
House, Lisa +3 more
core +1 more source
Dataset of relationships among social media marketing activities, brand loyalty, revisit intention. Evidence from the hospitality industry in Northern Cyprus. [PDF]
Data Brief, 2018 Ibrahim B, Aljarah A.
europepmc +1 more source
Cause Related Marketing and Its Impact on the Purchasing Behavior of the Customers of Bangladesh: An Empirical Study [PDF]
Marketing, now, is not merely about only the market. The focal point is getting wider day by day. The companies are devising different schemes to contribute to societal development activities along with their attainment of corporate goals and objectives.
Md. Mohiuddin, Mujahid Mohiuddin Babu
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Regulation of gas marketing activities in México [PDF]
We study the implications of linking the Mexican natural gas price to the Houston price on the efficient marketing of gas in Mexico. We argue that Pemex should be permitted to enter into spot contracts or future contracts to sell gas.
Dagoberto L. Brito, Juan Rosellón
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