Results 201 to 210 of about 1,213,873 (344)

Who Are the Consumers of European Farmers' Markets? A Cross‐Country Analysis

Agribusiness, EarlyView.
ABSTRACT With substantial growth in the number of farmers' markets (FMs) in developed countries, the number of consumers visiting FMs is also increasing. This study comparatively assesses the consumers of FMs in three European countries where FMs traditionally play a distinctive role in food supply chains.
Áron Török, Gréta Maró, Zsófia Jámbor, Zalán Márk Maró, Barbara Tocco, Péter Balogh, Péter Czine   +6 more
wiley   +1 more source

Social Cognitive Skills in Electric Vehicle Sales: Understanding Empathy, Trust, and Decision-Making in Sustainable Mobility Markets. [PDF]

Behav Sci (Basel)
Escobar-Miranda S, Ballesteros-Sánchez L.   +1 more
europepmc   +1 more source

A Study on the Use of Digital Signage as a Communication Marketing Strategy

, 2012
두경일, Chikwon Choi
openalex   +1 more source

Why HR, corporate and marketing communication divisions should work together?

, 2022
Fiola Rinaldi, Wawas Bangun Tegar Sunaryo Putra   +1 more
openalex   +2 more sources

U.S. Consumer Preferences for Cage‐Free Eggs and Hen Housing Policies

Agribusiness, EarlyView.
ABSTRACT Farm animal welfare (FAW) continues to be a divisive issue in the egg industry. In the United States, 10 states and most major retailers have implemented policies or voluntary pledges to transition to 100% cage‐free egg sales. We use best‐worst scaling and discrete choice experiments to evaluate U.S.
Vincenzina Caputo, Aaron J. Staples, Jayson L. Lusk, Glynn T. Tonsor   +3 more
wiley   +1 more source

Marketing Communication [PDF]

, 2014
openaire   +2 more sources

Emojis in Marketing and Advertising: A Systematic Literature Review. [PDF]

Behav Sci (Basel)
Vardikou C, Konidaris A, Koustoumpardi E, Kavoura A.   +3 more
europepmc   +1 more source

The Role of Actual and Purported Origin in e‐Commerce Wine Pricing: Evidence From Italian and French Names on Labels

Agribusiness, EarlyView.
ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi, Amir Maghssudipour, Gianluca Stefani   +2 more
wiley   +1 more source

Marketing Strategies and Factors Influencing the Popularity of Alcohol Videos from Official Brand Accounts on Douyin: Content Analysis Study. [PDF]

JMIR Infodemiology
Zhao Y, Zhang L, Qian C, Guo W, Zhu W, Zheng P.   +5 more
europepmc   +1 more source

Sustainable Value-Based Online Marketing Communication Strategy: Namira Ecoprint Case Study

Gregorius Aditya Prasetyo Nugroho, Arman Hakim Nasution   +1 more
openalex   +1 more source