Results 31 to 40 of about 75,368 (266)

Organization and effectiveness of marketing management of agricultural commodity producers under non-cooperative marketing: the experience of Ukraine [PDF]

open access: yesProblems and Perspectives in Management, 2018
Under reducing domestic demand for food in Ukraine and increasing dependence on the world food market, a significant part of quasi-price rent from its sale is assigned by intermediary exporters, thus reducing the welfare of domestic commodity producers ...
Oksana H. Penkova   +4 more
doaj   +1 more source

Effects of NGNs on Market Definition [PDF]

open access: yes, 2013
Historically, electronic communications networks were built to support specific services. For example, fixed and mobile telephone networks were developed to support voice telephone calls, whereas cable networks, satellites, and over-the-air broadcasts were built to support television services (unidirectional linear video). However, these communications
openaire   +3 more sources

Analysis of methodological presumptions for optimisation of marketing programmes

open access: yesBusiness: Theory and Practice, 2013
The analysis focuses on researches on optimisation of marketing programmes conducted over the last decade. On one hand, methods and models suggested by the researchers as well as results obtained by experimental modelling do not comply with contemporary ...
Juozas Bivainis, Irena Daukševičiūtė
doaj   +1 more source

Modelling e-mail marketing effectiveness – An approach based on the theory of hierarchy-of-effects

open access: yesManagement Letters/Cuadernos de Gestión, 2021
Despite the importance and pervasiveness of e-mail marketing, improving the effectiveness of e-mail marketing programs continues to be a priority for most businesses due to their revenue-generating potential.
Ángel José Lorente Páramo   +2 more
doaj   +1 more source

Impact of Marketing Leadership Effectiveness on Change Management in Manufacturing Sector of Pakistan

open access: yesNUML International Journal of Business & Management, 2021
The major theme of this paper is exploration of new dimensions of marketing leadership effectiveness. These dimensions are discussed in theoretical perspective but the main contribution of this research is their empirical testing.
Fozia Malik   +2 more
doaj   +1 more source

Competing through Local Networks in Kebon Agung’s Sanitation Market

open access: yesBenefit Jurnal Manajemen dan Bisnis
This study examines how Bioaga-brand septic tank achieved full market dominance in Kebon Agung Sub-district, within the context of government-assisted sanitation programs.
Rahoyo Rahoyo, Nitta Ahsanul Khusnah
doaj   +1 more source

The Role of TQMk in Increasing the Effectiveness of E-Marketing within the Jordanian Telecommunication Sector

open access: yesJournal of Theoretical and Applied Electronic Commerce Research, 2021
The current study focused on examining the role of TQMk (Total Quality Marketing) in increasing the effectiveness of e-marketing within Jordanian telecommunication sector; TQMk included variables of service quality, market orientation and the customer ...
Mohammad Fahmi Al-Zyoud   +3 more
doaj   +1 more source

Safety of Daprodustat for the Treatment of Chronic Kidney Disease Anemia: Final Analysis of a Multicenter Postmarketing Surveillance Study in Japan

open access: yesTherapeutic Apheresis and Dialysis, EarlyView.
ABSTRACT Introduction This final analysis of a multicenter, prospective postmarketing surveillance study evaluated the safety of daprodustat in patients with chronic kidney disease anemia in routine clinical practice in Japan. Methods Patients who initiated daprodustat between September 2020 and July 2022 were registered.
Tadao Akizawa   +7 more
wiley   +1 more source

The model of marketing communications effectiveness: empirical evidence from Slovenian business-to-business practice

open access: yesJournal of Business Economics and Management, 2012
The paper's purpose is to add to the body of knowledge on marketing communication effectiveness by developing and testing the model of marketing communication effectiveness in the business-to-business markets.
Damjana Jerman, Bruno Završnik
doaj   +1 more source

On the Effects of Entry in Cournot Markets [PDF]

open access: yesReview of Economic Studies, 2000
zbMATH Open Web Interface contents unavailable due to conflicting licenses.
Amir, Rabah, Lambson, Val E.
openaire   +3 more sources

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