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Marketing Investment Information: Differentiation Resource or Secret?
RAC: Revista de Administração Contemporânea, 2021 Objective: drawing on voluntary disclosure theory, the paper’s main goal was to analyze the main effect of marketing intensity and the moderating role of life cycle on disclosure of marketing investments.
Evelini Lauri Morri Garcia +2 more
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Markets for Leaked Information [PDF]
SSRN Electronic Journal, 2015 We study markets for sensitive personal information. An agent wants to communicate with another party but any revealed information can be intercepted and sold to a third party whose reaction harms the agent. The market for information induces an adverse sorting effect, allocating the information to those types of third parties who harm the agent most ...
Huck, Steffen, Weizsäcker, Georg
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Value and the information market [PDF]
Data & Knowledge Engineering, 2007 In this paper we explore how (micro)economic theory can be used to analyze and model the exchange of information on the Web. More specifically, we consider searchers for information who engage in transactions on the Web. Searchers will engage in web transactions only if they gain something in such a transaction.
Patrick van Bommel +4 more
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MARKETING SUPPORT FOR ANTI-CRISIS MANAGEMENT OF AN AGRICULTURAL ENTERPRISE
Economics & Education, 2023 The purpose of the article is to study the theoretical approaches of anti-crisis management, to generalise the causes of crisis phenomena of agricultural enterprises, to determine the main components of marketing support in the anti-crisis management ...
Mariia Bahorka +2 more
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Information Acquisition and Diffusion in Markets [PDF]
SSRN Electronic Journal, 2021 AbstractConsumers acquire information through their own search efforts or through word‐of‐mouth communication within their social network. Information diffusion leads to free‐riding and less active search. Free‐riding consumers also create important positive externalities, however, as they are more likely to compare prices, imposing competitive ...
Atayev, Atabek, Janssen, Maarten
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Economics & Education, 2023 The purpose of the article is the generalisation of research methods in the marketing information system of the environment, the practical implementation of the procedure of researching the competitive environment of an agricultural enterprise, and the ...
Mariia Bahorka +2 more
doaj +1 more source
Information Cascades in the Labor Market [PDF]
Journal of Economics, 2001 A model of herding behavior on the labor market is discussed where employers only receive signals with limited precision about the workers' types, but can observe previous employers' decisions. In particular, we study a situation where the employer and the worker can influence the signal probabilities, in the sense that the employer tries to increase ...
Dorothea F. Kübler, Georg Weizsacker
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The impact of active and passive investment on market efficiency: a simulation study
Journal of Applied Economics, 2023 We create a simulated financial market and examine the effect of different levels of active and passive investment on fundamental market efficiency. In our simulated market, active, passive, and random investors interact with each other through issuing ...
Patrick Jaquart +3 more
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Marketing Message Components in Commercial Naming [PDF]
Вопросы ономастики, 2016 The article focuses on the marketing potential of commercial names involved in the clientoriented communication and, more precisely, on the mechanisms of semantic derivation proper to the formation of commercial names. The author argues that the semantic
Tatiana P. Romanova
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Short-term bitcoin market prediction via machine learning
Journal of Finance and Data Science, 2021 We analyze the predictability of the bitcoin market across prediction horizons ranging from 1 to 60 min. In doing so, we test various machine learning models and find that, while all models outperform a random classifier, recurrent neural networks and ...
Patrick Jaquart +2 more
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