Results 91 to 100 of about 1,398,679 (210)

Typological analysis as analysis method of marketing data [PDF]

open access: yes
In order to investigate the market and its related variables, of perceptions, attitudes, opinions or customer’s behaviour respectively, marketing research has not got other capture tools than field observation and questionnarie inquiry, and neither data ...
Manuela Rozalia Gabor
core  

Thalassorama: Marketing Extension and Outreach in Sinaloa, Mexico: A Preliminary Analysis of Preferences for Oysters [PDF]

open access: yes
Marketing, oyster preferences, Mexico, Agribusiness, Agricultural and Food Policy, Consumer/Household Economics, Crop Production/Industries, International Development, International Relations/Trade, Research Methods/ Statistical Methods, Teaching ...
Fong, Quentin Sai Wing   +2 more
core   +1 more source

Cooperative Marketing of Animal Health Products [PDF]

open access: yes
This report uses eight case studies to identify elements of successful cooperative programs for retailing over-the-counter animal health products (AHP).
Vogelsang, Donald L.
core   +1 more source

Simulation of Alternative Marketing Strategies for U.S. Cotton [PDF]

open access: yes
Three marketing strategies (selling a put option, cash sale at harvest, and cash sale in June) are simulated based on historical values and ranked based on certainty equivalents for a representative irrigated and dryland cotton farm Scenario analysis is ...
Elrod, Christopher P.   +2 more
core   +1 more source

Preferential Cattle and Hog Pricing by Packers: Evidence from Mandatory Price Reports [PDF]

open access: yes
Preferential pricing was one of several concerns leading to mandatory price reporting. Seven years of “new” data from mandatory reports are examined to determine if evidence exists of preferential pricing by packers for fed cattle and slaughter hogs ...
Ward, Clement E.
core   +1 more source

ANTECEDENTS AND CONSEQUENCES OF COMMITMENT FROM COSTUMERS OF BCA FINANCE IN JAKARTA [PDF]

open access: yes
The background of this study was the situations that customers loyalty in a crucial constructs in marketing area, especially in relationship management.
Willy Arafah
core  

STRATEGIC OPTION OF MOBILE PHONE OPERATOR ORANGE UNDER CRISIS CONDITIONS [PDF]

open access: yes
The current financial and economic crisis has affected many sectors, but companies have tried to implement marketing strategies adapted to the context. Telecommunication field was affected to a lesser extent, given the customers’ need for communication ...
Assist. Cristina Claudia Ploscaru Ph. D Student   +1 more
core  

Forecasting Methods for Marketing:* Review of Empirical Research [PDF]

open access: yes
This paper reviews the empirical research on forecasting in marketing. In addition, it presents results from some small scale surveys. We offer a framework for discussing forecasts in the area of marketing, and then review the literature in light of that
J. S. Armstrong, R. Brodie, S. McIntyre
core  

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