Results 291 to 300 of about 1,360,369 (311)

Export marketing strategy implementation, export marketing capabilities, and export venture performance

Journal of the Academy of Marketing Science, 2011
Neil A Morgan, Constantine S Katsikeas
exaly  

Marketing productivity, marketing audits, and systems for marketing performance assessment: integrating multiple perspectives

Journal of Business Research, 2002
Neil A Morgan
exaly  

Leveraging marketing capabilities into competitive advantage and export performance

International Marketing Review, 2015
Carlos M P Sousa
exaly  

Marketing Performance Management

Controlling, 2014
openaire   +1 more source

Marketing and business performance

Journal of the Academy of Marketing Science, 2011
Neil A Morgan
exaly  

Online Performance Marketing

2019
openaire   +1 more source

Strategic orientation, innovation performance and the moderating influence of marketing management

Journal of Business Research, 2019
Roberto Fontana
exaly  

Examining firm and environmental influences on export marketing mix strategy and export performance of Australian exporters

European Journal of Marketing, 2003
Craig Julian
exaly  

Marketing capability, organizational adaptation and new product development performance

Industrial Marketing Management, 2015
Jifeng Mu
exaly  

Market orientation and performance of export ventures: the process through marketing capabilities and competitive advantages

Journal of the Academy of Marketing Science, 2010
Janet Y Murray, Gerald Yong Gao, Masaaki Kotabe   +2 more
exaly