Results 101 to 110 of about 52,869 (302)

Marketing olfativo: o uso estratégico dos aromas no setor alimentício e o seu impacto no comportamento do consumidor

open access: yesCivilistica.com
Este artigo analisa o uso estratégico do marketing olfativo no setor alimentício e seu potencial para gerar vício no consentimento do consumidor. O marketing olfativo, que utiliza aromas e fragrâncias para influenciar as emoções e comportamentos dos ...
Antônio Carlos Efing   +2 more
doaj   +1 more source

The Psycho-sensorial Value of the Food Products a Provocative Component in Purchase Decision [PDF]

open access: yes
The psycho-sensorial value is a specific, complex and determinant concept of the food products that is reflected by means of psycho-sensorial properties such as: shape, size, aspect, colour, taste, smell, fragrance, bouquet, density, clarity.
Magdalena Bobe, Roxana Procopie
core  

Laser‐Assisted Processing and Modification of Bioactive Glasses: A Review

open access: yesAdvanced Healthcare Materials, EarlyView.
Laser technologies provide powerful tools to process and transform bioactive glasses for advanced biomedical applications. This review discusses laser‐matter interaction mechanisms, laser surface engineering, and laser‐assisted fabrication of scaffolds and nanofibers.
Antonio Riveiro   +8 more
wiley   +1 more source

Por um mundo mais doce: análise das ações sensoriais da marca Açúcar União [PDF]

open access: yes, 2016
Os cinco sentidos humanos – visão, audição, tato, olfato e paladar –, quando estimulados, desencadeiam uma série de emoções que influenciam o comportamento do consumidor e, consequentemente, criam vínculos afetivos entre a marca e o usuário.
Ritterbuch, Deise Aline Batista
core  

Decellularized Extracellular Matrix (dECM) in Tendon Regeneration: A Comprehensive Review

open access: yesAdvanced Healthcare Materials, EarlyView.
Decellularized Extracellular Matrix (dECM) offers a promising solution by replicating the native tendon microenvironment and promoting regeneration. This review highlights advances in the decellularization methods, as well as their integration with emerging technologies and translational progress in tendon tissue engineering.
Kumaresan Sakthiabirami   +4 more
wiley   +1 more source

Smart Catheters for Diagnosis, Monitoring, and Therapy

open access: yesAdvanced Healthcare Materials, EarlyView.
This study presents a comprehensive review of smart catheters, an emerging class of medical devices that integrate embedded sensors, robotics, and communication systems, offering increased functionality and complexity to enable real‐time health monitoring, diagnostics, and treatment. Abstract This review explores smart catheters as an emerging class of
Azra Yaprak Tarman   +12 more
wiley   +1 more source

Report on qualitative concept tests (D.6.2) [PDF]

open access: yes, 2013
This report presents the findings of the qualitative concept tests, conducted as a part of WP6 of the SUMMER project. The main objective of the study is to explore consumers’ response to improved animal welfare standards in organic production systems ...
Marian, Livia
core  

Redefining Therapies for Drug‐Resistant Tuberculosis: Synergistic Effects of Antimicrobial Peptides, Nanotechnology, and Computational Design

open access: yesAdvanced Healthcare Materials, EarlyView.
Antimicrobial peptide (AMP)‐loaded nanocarriers provide a multifunctional strategy to combat drug‐resistant Mycobacterium tuberculosis. By enhancing intracellular delivery, bypassing efflux pumps, and disrupting bacterial membranes, this platform restores phagolysosome fusion and macrophage function.
Christian S. Carnero Canales   +11 more
wiley   +1 more source

Holistic Sensory Marketing

open access: yes, 2018
Treball Final de Grau en Publicitat i Relacions Públiques. Codi: PU0932. Curs acadèmic: 2017/2018 El siguiente trabajo de final de grado se corresponde con un proyecto que entrelaza las modalidades B y C, es decir, se trata de un trabajo que abarca tanto la creación de empresa como el plan de comunicación que servirá para dar a conocer la empresa en su
Mari Calomarde, Sergio   +2 more
openaire  

La influencia del nuevo marketing en la toma de decisiones del comprador [PDF]

open access: yes, 2011
¿Cuál debe ser el rol del nuevo marketing ante los desafíos que propone la complejidad en la toma de decisiones del consumidor? ¿Un rol activo influyendo en el comportamiento de sus clientes, o un rol pasivo intentando predecir cómo será ese ...
Barboza, Nicolás
core  

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