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What is ‘neuromarketing’? A discussion and agenda for future research
International Journal of Psychophysiology, 2007Nick Lee, Laura Chamberlain
exaly
Neuromarketing: Ethical Implications of its Use and Potential Misuse
Journal of Business Ethics, 2016Scott A Huettel +1 more
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Neuroscience-Inspired Design: From Academic Neuromarketing to Commercially Relevant Research
Organizational Research Methods, 2019Charles Spence
exaly
Welcome to the jungle! The neuromarketing literature through the eyes of a newcomer
European Journal of Marketing, 2018Nick Lee, Laura Chamberlain
exaly
Neuromarketing Research Practices: Attitudes, Ethics, and Behavioral Intentions
Ethics and Behavior, 2017Allan J Kimmel
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Neuromarketing: the hope and hype of neuroimaging in business
Nature Reviews Neuroscience, 2010Dan Ariely
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