Utilisation de beurres en cosmétique
There is a clear consumer need for new textures and for natural and food inspired ingredients in cosmetics. Natural butters are fully in line with these trends.
Paquatte Olivier
doaj +1 more source
Mutations in the Foodstuff Quality Perception of the New Consumers in Romania [PDF]
In the current context of the market, very complex and dynamic, we can observe the crystallization of a new generation of consumers, with a specific behavior and a particular manner of approaching the quality unlike the one of traditional consumer.
Dorin Popescu +2 more
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Por um mundo mais doce: análise das ações sensoriais da marca Açúcar União [PDF]
Os cinco sentidos humanos – visão, audição, tato, olfato e paladar –, quando estimulados, desencadeiam uma série de emoções que influenciam o comportamento do consumidor e, consequentemente, criam vínculos afetivos entre a marca e o usuário.
Ritterbuch, Deise Aline Batista
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The experiment of Community involvement in a project planning within the historical context of Rome city [PDF]
The PhD student proposes a method of community involvement in the planning and in the regeneration of historical centers, in support of the city’s accessibility and people’s well-being.
Bozza, Francesca
core +1 more source
Sensorial marketing within consumer behavior: bibliometric analysis and future trends
This bibliometric analysis explores the evolution of sensory marketing within consumer behavior, analyzing 1,189 articles from Scopus and Web of Science databases from 1985 to 2024.
Olga Maritza Rodríguez-Ulcuango +3 more
doaj +1 more source
A Cluster Analysis of Senses Effects on Consumer Behavior. Lessons for Businesses [PDF]
The paper tests the correlation between sensorial marketing and consumer behavior. Most of our buying decisions, in practice, are based on emotions, rather than rationality.
Ioana-Octavia BRĂTULESCU +1 more
doaj
A neural network approach in the sensorial comfort of wool light fabrics by subjective and objective evaluation [PDF]
The textile and clothing industry, aware of the marketing evolution cannot neglect the requests of comfort, which have been increasing and are actual exigency for clothing goods consumers.
Broega, A. C. +2 more
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Organic Fruit Production in Europe [PDF]
PART I: SHORT HISTORY OF ORGANIC FARMING The organic fruit production in Europe is not only a matter of statistics, regulations and tables but also has a meaningful historical background.
Weibel, Franco
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Market dynamics and policy reforms in the EU olive oil industry: An exploratory assessment [PDF]
Available information indicates that the future competitive scenario for EU olive oil will be shaped by the market dynamics and business strategies, and the ongoing agricultural and trade policy reforms (CAP reform, WTO Doha Round negotiations, regional ...
Mili, Samir
core +1 more source
La experiencia de marca online del destino: aplicación de un modelo sensorial-cognitivo-conativo [PDF]
Este trabajo analiza la formación de la experiencia de marca online del destino (EMOD) como resultado de las interacciones de los usuarios con las webs oficiales de las Islas Baleares y las Islas Canarias (España).
Campo Martínez, Sara +3 more
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