Results 81 to 90 of about 102 (102)

Macro-social Marketing

Journal of Macromarketing, 2016
Ann-Marie Kennedy
exaly  

Investigation of Social Media Marketing: How Does the Hotel Industry in Hong Kong Perform in Marketing on Social Media Websites?

Journal of Travel and Tourism Marketing, 2011
Basak Denizci Guillet
exaly  

Social media marketing: Who is watching the watchers?

Journal of Retailing and Consumer Services, 2020
Jenna Jacobson, Anatoliy Gruzd, Angel Hernández-García   +2 more
exaly  

Selling climate change? The limitations of social marketing as a strategy for climate change public engagement

Global Environmental Change, 2011
Adam Corner
exaly  

Developing more effective social marketing strategies

Journal of Social Marketing, 2011
Walter Wymer
exaly  

Social media in marketing: A review and analysis of the existing literature

Telematics and Informatics, 2017
Ali Abdallah Alalwan, Nripendra P Rana, Yogesh K Dwivedi   +2 more
exaly  

An integrative model for social marketing

Journal of Social Marketing, 2011
R Craig Lefebvre
exaly  

Rethinking the boundaries of social marketing: Activism or advertising?

Journal of Business Research, 2010
Walter Wymer
exaly  

Relationship Marketing and Social Marketing

2011
Susana Marques, Christine Domegan
openaire   +1 more source

Macro-Social Marketing Research

Journal of Macromarketing, 2017
Ann-Marie Kennedy
exaly