Results 61 to 70 of about 102 (102)
Some of the next articles are maybe not open access.

Hayek and market socialism

2006
Hayek’s understanding of the nature of the market process developed as a critique of the economic theory of market socialism. These market socialists believed that a centrally planned economy, organized around the rational economic order described by neoclassical economics, would outperform the anarchy of the free enterprise system.
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The Social Organisation of Marketing: An Introduction

2017
This introductory chapter begins with a discussion of the increasing functional importance of marketing and the problems associated with the psychologically derived, or informed, literature that tends to dominate much of the academic scholarship in the area.
Connolly, John, Dolan, Paddy
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Social Network Marketing

2011
The birth of the social networking trend has brought a change in the way people surf the web and above all the way people interact socially. It also provides a very good platform for business owners to market their businesses. Social network marketing makes use of the process of advertising, promoting and selling ideas, theories, values and ...
Zavišić, Senka, Zavišić, Željka
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‘Market Socialism’ or ‘Market Capitalism’?

1986
It is not ‘market socialism’ and the application of economic calculus by individual state enterprises which is at issue, but the particular economic, social and institutional conditions under which so-called ‘market socialism’ is applied: It is indeed essential under socialism that state enterprises maximise some measure of profitability and respond to
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Setting the future of digital and social media marketing research: Perspectives and research propositions

International Journal of Information Management, 2021
Yogesh K Dwivedi   +2 more
exaly  

The socialization of markets

2014
Abstract ‘The socialization of markets’ is concerned with how and why corporate social responsibility (CSR) has become more institutionalized. It considers the ways in which CSR features in some markets, thereby shaping a ‘business case’ for CSR.
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Social Media-Marketing

2016
Alexandra Köhler, Mirko Gründer
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