Results 21 to 30 of about 4,445,286 (288)
Misunderstood or lacking legitimacy? [PDF]
, 2007 In spite of the rising interest in marketing within professional service firms in the last twenty years, past research has identified a reluctant acceptance and application of marketing within these organisations.
Cohen, G, Sims, D
core +6 more sources
Work from home during COVID-19: the role of perceived hope, intrinsic spirituality and perceived supervisor support on job involvement [PDF]
Management Matters, 2022 Purpose – This study aims to explore the influence of perceived hope, intrinsic spirituality and supervisor support on job involvement at the time of work from home during the COVID-19 pandemic.
Muhammad Shariat Ullah +2 more
doaj +1 more source
Cross-Border E-Commerce – Myth or Reality. Review of Major Harmonisation Efforts
Studia i Materiały, 2017 The goal of the article is to review selected initiatives on harmonising the legal framework for international e-commerce. The article focuses on the achievements of two institutions with the greatest achievements in the field of harmonisation of the ...
Bartosz Targański +1 more
doaj +1 more source
Online brand community and consumer brand trust: Analysis from Czech millennials
Cogent Business & Management, 2022 To ensure effective and efficient relationship marketing, brand management has become an asset (pre-requisite) for quality service marketing to thrive. Brands have gone viral to develop communities to interact with existing and novice consumers. However,
John Amoah +3 more
doaj +1 more source
The SERVQUAL instrument: Reliability and validity in South Africa
South African Journal of Business Management, 1997 The drive to measure service quality has become a major focus in many organizations, as the links between service quality and business performance have become more clear.
Deon Nel +2 more
doaj +1 more source
Choose profit over market share: Profit-oriented competitive strategies in contested markets [PDF]
Marketing (Beograd. 1991), 2007 If there was ever an eye-opening moment for us concerning the topic of competitive strategy, then it was this: In the summer of 2003 we presented the CEO of a world-renowned public company with a sophisticated strategy that would secure its path towards ...
Bilstein Frank, Simon Hermann
doaj
Cogent EducationThis study investigates the influence of lecturer non-verbal cues on student perceptions of teaching quality, considering the moderating effects of gender and age.
Solomon Abekah Keelson +2 more
doaj +1 more source
Frontiers in Psychology, 2021 Organizational purpose has flourished in the professional management literature, yet despite increased scholarly interest, academic knowledge and empirical research on the topic remain scarce.
Ramon van Ingen +3 more
doaj +1 more source
MARKET STRATEGY AND MARKET SEGMENT
AJAR, 2020 This study aims to study how the marketing strategies of advertising, products, prices and channels affect the financial performance of Novotel Makassar Hotel. The sample used in this study is clients who book rooms and meeting rooms at the Novotel Makassar Hotel.
Mariesta Reny Tonapa +2 more
openaire +1 more source
Therapeutic Apheresis and Dialysis, EarlyView.ABSTRACT Introduction This final analysis of a multicenter, prospective postmarketing surveillance study evaluated the safety of daprodustat in patients with chronic kidney disease anemia in routine clinical practice in Japan. Methods Patients who initiated daprodustat between September 2020 and July 2022 were registered.
Tadao Akizawa +7 more
wiley +1 more source