Results 201 to 210 of about 7,322,965 (292)

Liquid Death, Moral Debt: Ironic Naming and the Effect on Healthiness Perception

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Ironic brand names such as “Liquid Death” and “Surreal Cereal” are increasingly common in the marketplace to compete for consumers’ limited attention. Yet, we know little about their downstream consequences for product inferences. Across experiments, we show that ironic names diminish perceptions of product morality, which in turn lowers ...
Smaraki Mohanty   +2 more
wiley   +1 more source

Asymmetric Dishonesty in Markets: A Field Experiment on Male Sellers and Buyer Gender

open access: yesManagerial and Decision Economics, EarlyView.
ABSTRACT Dishonest behavior is a pervasive phenomenon that imposes substantial economic and social costs on society. While the literature extensively documents gender differences in who lies, far less attention has been paid to whether sellers discriminate in their dishonesty based on the gender of the buyer.
Zeev Shtudiner, Offer Moshe Shapir
wiley   +1 more source

Spatiotemporal Tau Accumulation and its Clinical Impact on Progressive Supranuclear Palsy: Longitudinal Florzolotau (18F) Positron Emission Tomography

open access: yesMovement Disorders, EarlyView.
Abstract Background Florzolotau (18F) positron emission tomography (florzolotau PET) enables high‐contrast in vivo detection of four‐repeat tau pathology in progressive supranuclear palsy (PSP), but whether longitudinal tau imaging reflects disease progression remains unclear.
Yoshikazu Chishiki   +27 more
wiley   +1 more source

On Geometric Phase Model in the Theory of Curves With Myller Configuration

open access: yesMathematical Methods in the Applied Sciences, EarlyView.
ABSTRACT In this paper, we introduce a linearly polarized light wave in an optical fiber and rotation of the polarization plane through the Frenet‐type frame with Myller configuration. Since the geometric evaluation and interpretations of a polarized light wave are associated with geometric phase, a new type of geometric phase model has been ...
Zehra İşbilir   +2 more
wiley   +1 more source

A Physics‐Informed Koopman Operator Framework for Decentralized Discrete‐Time Sequential Control of a Modular Aerial Parcel Delivery Robot

open access: yesInternational Journal of Mechanical System Dynamics, EarlyView.
ABSTRACT This paper presents a Physics‐Informed Koopman Operator (PIKO) framework integrated with a discrete‐time Sequential Action Control (SAC) for real‐time, decentralized control of a modular aerial parcel delivery robot composed of multiple independently actuated propeller modules.
Archit Krishna Kamath   +2 more
wiley   +1 more source

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