Results 11 to 20 of about 98,740 (316)
The problem of the autocatalytic origin of culture in Juri Lotman’s cultural philosophy
Sign Systems Studies, 2005 The origin of culture remains in the sphere of hypotheses. Although the hypotheses derive from two presumptions: first, how the structure of culture is envisaged, and secondly, how culture is thought to function.
Linnar Priimägi
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Media Literacy and Consumption of Media and Advertising in University Students of Pedagogy in Chile [PDF]
, 2012 The main aim of this work, based on the results of studies on the mediating role of the media, particularly television, and advertising in different age groups, together with the need to discuss the processes of audiovisual or media literacy, was to ...
Denegri Coria, Marianela +11 more
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Pure visual metaphor: Juri Lotman’s concept of rhetoric in fine arts
Sign Systems Studies, 2002 Salvador Dalí’s oilpainting Hallucination partielle. Six apparitions de Lénine sur un piano (1931) has been considered to be one of the most difficult works to interpret. O.
Linnar Priimägi
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EPJ Data Science, 2023 Human mobility restriction policies have been widely used to contain the coronavirus disease-19 (COVID-19). However, a critical question is how these policies affect individuals’ behavioral and psychological well-being during and after confinement ...
Xiao Fan Liu +8 more
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Handbook of Research on New Media Applications in Public Relations and Advertising
, 2020 As competition between companies increases, the need for effective public relations and advertising campaigns becomes imperative to the success of the business. However, with the introduction of new media, the nature of these campaigns has changed. Today'
Esiyok,E.
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Advertising credibility across media channels
Communicare, 2022 Generation Y consumers have become an important consumer group and, as a result, their perceptions of media credibility has become an important issue for many organisations and media planners.
Yolanda Jordaan +2 more
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Are interaction effects of various media advertising on firm performance super-additive or sub-additive? [PDF]
Contabilitate şi Informatică de Gestiune, 2021 Research Question: This study empirically investigates how various advertising media independently and jointly affect firms’ financial performance.
Maqsood Iqbal Qureshi
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Advertising and the media in eating disorders
Nutrición Hospitalaria, 2022 The media, by means of advertising, convey an ideal of unreal beauty associated with positive traits such as popularity, esteem, acceptance, intelligence, etc. This can be one of the factors that compromise emotional and physical health, being responsible for creating unrealistic expectations and body dissatisfaction, and exerting a very important ...
Marta, de Diego Díaz Plaza +4 more
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BMC Public Health, 2023 Background Communication inequalities are important mechanisms linking socioeconomic backgrounds to health outcomes. Guided by the structural influence model of communication, this study examined the intermediate role of health communication in the ...
Woohyun Yoo, Yangsun Hong, Sang-Hwa Oh
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Sensory packaging design using new technological means to enhance competitive advantage [PDF]
Journal of Architecture, Art & Humanistic Science, 2023 The future of packaging design revolves around providing products that have sensual distinctive packaging, and create a sense of brand, and identify recent trends in Packaging design.
Manal Mohamed Mohamed Salah +2 more
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