Results 41 to 50 of about 236,888 (163)

Selection of media tools for community planning: A study from the perspective of communicative planning

open access: yesChinese Journal of Population, Resources and Environment
In community planning, due to the lack of evidence regarding the selection of media tools, this study examines how a common but differentiated ideal speech situation can be created as well as how more appropriate media tools can be defined and selected ...
Xiaotong Zhang, Linjun Yu, Yang Li
doaj   +1 more source

Multidimensional User Experience Analysis of Chinese Battery Electric Vehicles’ Competition: An Integrated Association Mining Framework

open access: yesApplied Sciences
This study introduces an integrative framework for association mining within the Chinese battery electric vehicle market, aiming to reveal key user experience (UX) factors and their interrelationships through multidimensional analysis.
Quan Gu   +5 more
doaj   +1 more source

Typology of peri‐urban farming in the southeastern fringe of Nairobi city: A spatial and socioeconomic approach

open access: yesUrban Agriculture & Regional Food Systems
Peri‐urban agriculture (PUA) plays a crucial role in enhancing urban resilience, supporting food systems, and improving livelihoods, yet it remains undervalued in formal urban planning.
Arcadius Martinien Agassin Ahogle   +3 more
doaj   +1 more source

Access to mass media messages, and use of family planning in Nigeria: a spatio-demographic analysis from the 2013 DHS

open access: yesBMC Public Health, 2016
Background Nigeria has the highest population in sub-Saharan Africa with high birth and growth rates. There is therefore need for family planning to regulate and stabilize this population. This study examined the relationship between access to mass media
Chukwuedozie K. Ajaero   +3 more
doaj   +1 more source

Dual-Branch EfficientNet Model with Hybrid Triplet Loss for Architectural Era Classification of Traditional Dwellings in Longzhong Region, Gansu Province

open access: yesBuildings
Traditional vernacular architecture is an important component of historical and cultural heritage, and the accurate identification of its construction period is of great significance for architectural heritage conservation, historical research, and urban–
Shangbo Miao   +3 more
doaj   +1 more source

Classification and Model Explanation of Traditional Dwellings Based on Improved Swin Transformer

open access: yesBuildings
The extraction of features and classification of traditional dwellings plays significant roles in preserving and ensuring the sustainable development of these structures.
Shangbo Miao   +3 more
doaj   +1 more source

Quantifying flash flood inundation and assessing damage using satellite earth observations: the case of 2022 flash flood in Bangladesh

open access: yesGeomatics, Natural Hazards & Risk
Floods pose significant threats to Bangladesh, frequently causing the loss of lives, properties, infrastructure, and livelihoods. This study examines the spatial and temporal dynamics of the 2022 Sylhet flood by integrating Sentinel-1 Synthetic Aperture ...
Md Sariful Islam   +2 more
doaj   +1 more source

Visual Heritage and Motion Design: The Graphic-Cultural Legacy of Saul Bass’s Title Sequences

open access: yesHeritage
Opening titles are more than introductory devices supporting the film they have been produced for; they are artistic and cultural artefacts with a powerful visual identity.
Vincenzo Maselli, Giulia Panadisi
doaj   +1 more source

MEDIA PLANNING FOR BEGINNERS

open access: yes, 2020
Perencanaan media komunikasi pemasaran seringkali dianggap sebagai sebuah bagian dari komunikasi yang kurang penting. Padahal, ketika seorang planner, pemilik merek, agensi ataupun humas telah menyelesaikan konsepnya dengan sebaik dan sekreatif mungkin namun tanpa diikuti pemilihan media yang tepat, bisa jadi apa yang dilakukannya sia-sia belaka ...
openaire   +1 more source

Multi-criteria media mix decision model for advertising multiple product with segment specific and mass media

open access: yesRatio Mathematica, 2014
Judicious media planning decisions are crucial for successful advertising of products. Media planners extensively use mathematical models supplemented with market research and expert opinion to devise the media plans.
Sugandha Aggarwal, Anshu Gupta, P.C. Jha
doaj  

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