Results 81 to 90 of about 2,693,635 (326)
Success Factors in Mobile Viral Marketing: A Multi-Case Study Approach [PDF]
A prior study showed that mobile viral marketing is an important issue of mobile marketing. Using a multicase study research approach, we introduce a typology of four standard types of mobile viral marketing and extract eight success factors for this new
Pousttchi, Key, Wiedemann, Dietmar Georg
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Advanced Healthcare Materials, EarlyView.Despite significant efforts in developing novel biomaterials to regenerate tissue, only a few of them have successfully reached clinical use. It has become clear that the next generation of biomaterials must be multifunctional. Smart biomaterials can respond to environmental or external stimuli, interact in a spatial‐temporal manner, and trigger ...
Sonya Ghanavati +12 more
wiley +1 more source
Delivering 3D advertising to mobile phones. [PDF]
, 2006 Directing advertising to mobile phones currently is limited to commercial text messages, short-code text-back messages, two dimensional (2D) images, or wireless access protocol (WAP) clickable push links.
Chehimi, Fadi +2 more
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Decellularized Extracellular Matrix (dECM) in Tendon Regeneration: A Comprehensive Review
Advanced Healthcare Materials, EarlyView.Decellularized Extracellular Matrix (dECM) offers a promising solution by replicating the native tendon microenvironment and promoting regeneration. This review highlights advances in the decellularization methods, as well as their integration with emerging technologies and translational progress in tendon tissue engineering.
Kumaresan Sakthiabirami +4 more
wiley +1 more source
Advanced Healthcare Materials, EarlyView.Percutaneous prosthetic venous valves are fabricated by embedding stents in an electrospun matrix that extends luminally to form leaflets. The design shields leaflets from hyperplastic cells, isolates struts from blood contact, and avoids discrete anchoring points.
Dario Arcuti +6 more
wiley +1 more source
Advanced Materials, Volume 37, Issue 13, April 2, 2025.Leveraging the numerous advantages of ammonium‐ion (NH₄⁺)—including cost‐effectiveness, low corrosiveness, preferential orientation, and rapid diffusion kinetics—aqueous NH₄⁺ batteries (AAIBs) have gained significant attention. This review highlights and evaluates the progress of AAIBs utilizing organic electrode materials such as small molecules ...
Mangmang Shi, Xiaoyan Zhang
wiley +1 more source
A Contribution to Theory Building for Mobile Marketing: Categorizing Mobile Marketing Campaigns through Case Study Research [PDF]
Marketing experts consider the mobile device as an extremely promising marketing tool as it supports them to cope with their major challenge: getting time and attention from customers.
Pousttchi, Key, Wiedemann, Dietmar Georg
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SoCoMo marketing for travel and tourism: Empowering co-creation of value. [PDF]
, 2015 Advanced technology enables users to amalgamate information from various sources on their mobile devices, personalise their profile through applications and social networks, as well as interact dynamically with their context. Context-based marketing uses
Buhalis, Dimitrios, Foerste, M.
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A Comparison of Data-Driven Approaches for Mobile Marketing User Conversion Prediction
2018 International Conference on Intelligent Systems (IS), 2018 In this paper, we perform an exploratory study of user Conversion Rate (CVR) prediction using recent big data from a global mobile marketing company. We design a stream processing engine to collect sampled mobile marketing data.
Luís Miguel Matos +3 more
semanticscholar +1 more source