Results 11 to 20 of about 422,324 (207)
Agricultural and Food Economics, 2022 Social media marketing is a promising tool for successful product placement of new healthy luxury food products, a subcategory of superfoods. Despite its growing popularity, no studies have investigated how social media marketing affects consumers ...
Christoph F. Wiedenroth, Verena Otter
doaj +1 more source
INSIGHTS INTO WOMEN’S LUXURY CONSUMPTION – A TEENAGERS VERSUS YOUNG ADULTS COMPARISON [PDF]
Management & Marketing, 2021 The paper aims at investigating differences in luxury consumption among female teenagers and young adults that qualify as luxury consumers. A quantitative research based on questionnaire was conducted to examine the importance given to luxury, the ...
Raluca CIORNEA
doaj
Luxury, Mystification, and Oppressive Power in d’Holbach’s Philosophical Writings
Journal of Modern Philosophy, 2020 Luxury is one of the main polemic targets of Baron d’Holbach. It brings one to run after imaginary needs they cannot fulfill, dooming them to live an unhappy, grim life. This critical view of luxury is no news and was shared by many others 'philosophes'.
Enrico Galvagni
doaj +4 more sources
On Private Views, Luxury and Corruption
Journal of Extreme Anthropology, 2022 Despite the iconic nature of the Manhattan skyline, there are only four places the public can see it from and those are the Empire State Building, the Rockefeller Center, ONE World Trade Center and the recently opened EDGE at Hudson Yards.
Tereza Østbø Kuldova, Andi Schmied
doaj +1 more source
Konsumpcja dóbr luksusowych w Chinach [PDF]
Nowa Polityka Wschodnia, 2020 The consumption of luxury goods is a complex phenomenon influenced by many factors and variables. It is the result of national and global conditions. The article investigates the consumption of luxury goods in China, the demand for which is increasing ...
Elżbieta Kolasińska
doaj +1 more source
Le luxe dans le champ du tourisme
Études Caribéennes, 2015 There are a number of tourism destinations which wish to be part of the luxury destination market; with their new and modern infrastructures, they believe they are considered as luxury. But, luxury is not decreed.
Sopheap Theng
doaj +1 more source
Luxury fashion brands: factors influencing young female consumers' luxury fashion purchasing in Taiwan [PDF]
, 2015 Purpose - Against the background of increasing consumption of luxury fashion brands by young female consumers in Asian countries, this paper offers insights into the consumption motives and purchasing behaviour of that market segment in Taiwan. Design/
Chaney, Isabella +4 more
core +1 more source
The importance of the human touch in the luxury accommodation sector
Research in Hospitality Management, 2017 It could be said that all luxury properties offer their guests the same facilities and amenities; therefore, there has to be some other point of difference – their staff.
Tracy Harkison
doaj +1 more source
Quantitative Analysis of Regional Luxury Brand Marketing Using Logit Model
Journal of Mathematics, 2022 The luxury consumer market in my country is developing rapidly. However, due to the differences in the culture and consumer psychology of different regions in my country, the marketing status of luxury goods in my country will be different in different ...
Xianfeng Chen
doaj +1 more source
SPECIFIC FEATURES OF LUXURY PRODUCTS BRANDING
Elektronički Zbornik Radova Veleučilišta u Šibeniku, 2021 In this modern world characterized by rapid change, the role of marketing is increasingly important. Developing a brand is one way in which a competitive advantage can be achieved.
Aleksandra Krajnović +2 more
doaj +1 more source