The Influence of Marketing Scholarship’s Legacy on Nonprofit Marketing [PDF]
This inquiry contributes to the literature on the development of “nonprofit marketing thought” by describing how the field’s early period established a legacy effect on nonprofit marketing scholarship to the present day. This qualitative work uses a wide
Walter Wymer
doaj +4 more sources
Business-nonprofit hybrid organizing: a dynamic approach to balancing benefits and costs. [PDF]
Aveling EL +4 more
europepmc +1 more source
Gaining market share for health: A social marketing framework for implementation science. [PDF]
Biroscak BJ.
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Resetting Prices: Estimating the Effect of Tuition Reset Policies on Institutional Finances and Enrollment. [PDF]
Ward JD, Corral D.
europepmc +1 more source
Food-related sponsorship of children's sports clubs in two Canadian policy environments: a survey of sports club representatives. [PDF]
Pauzé E +6 more
europepmc +1 more source
The CIRCULAR model: advancing public health through citizen science initiated clinical and mechanistic research in atrial fibrillation. [PDF]
Kuipers MF +11 more
europepmc +1 more source
For-profit hospitals could play a distinctive role as anchor institutions. [PDF]
Choyke KL +3 more
europepmc +1 more source
Motivations for participation in nonprofit homeshare programs in the United States: a qualitative study with older home providers and home seekers. [PDF]
Curry SR +4 more
europepmc +1 more source
Analyzing total rewards perceptions of marketing professionals through linkedin discourse: a natural language processing approach. [PDF]
Tunca S +4 more
europepmc +1 more source
Market strategies used by private hospital providers to consolidate and increase power; a systematic scoping review and evaluative synthesis. [PDF]
Shore T +4 more
europepmc +1 more source

