Google Adtech – Break Up or Break Out?
Utrecht Law ReviewThe European Commission recently proposed a break up of Google’s display advertising business. We argue that the market definition used by the Commission risks being too narrow and propose expanding it to include Google’s broader ecosystem. We then ask a
Todd Davies, Zlatina Georgieva
doaj +1 more source
Children's, parents' and professional stakeholders' views on power concerning the regulation of online advertising of unhealthy food to young people in the UK: A qualitative study. [PDF]
PLoS One, 2022 Carters-White L +3 more
europepmc +1 more source
Newspaper vs. Online Advertising – Is There a Niche for Newspapers in Modern Advertising Markets? [PDF]
Newspapers have experienced declining circulation figures and declining advertising revenues for several years. In particular, declining advertising figures put a threat on newspapers – this is especially severe in the US where 73% of their revenues are ...
Nadine Lindstädt, Oliver Budzinski
core +1 more source
Opposing consensus science through scholarly practices: The role of claims maintenance
Journal of the Association for Information Science and Technology, EarlyView.Abstract This study examines how three US‐based communities who oppose consensus science produce and disseminate scholarly‐like artifacts: pro‐life activists, Young Earth Creationists, and Anthropogenic Climate Crisis skeptics. Prior research shows that industry‐ or church‐backed advocacy campaigns often generate claims supported by these communities ...
Irene V. Pasquetto +3 more
wiley +1 more source
Виртуальная коммуникация и социальные сетиAs teenagers and young people grow more and more dependent on online communication, they become more psychologically vulnerable to numerous potential threats that thrive on the Internet. Social advertising may help to develop the necessary risk awareness
Aleksandr V. Ovrutsky +1 more
doaj +1 more source
The Effect of Online Advertising of Football Players on Fans' Purchase Intention with the Mediating Role of Players' Popularity [PDF]
Sports Business JournalPurpose: Online advertising has become a crucial tool for sports teams, marketers, and retailers looking to engage with fans and boost sales of sports-related products.
Fereshteh Aghajani, Vajiheh Javani
doaj +1 more source
Online Advertising Increased New Hampshire Residents' Use Of Provider Price Tool But Not Use Of Lower-Price Providers. [PDF]
Health Aff (Millwood), 2021 Desai SM, Shambhu S, Mehrotra A.
europepmc +1 more source
Targeting in Advertising Markets: Implications for Offline vs. Online Media [PDF]
We develop a model with many advertisers (products) and many advertising markets (media). Each advertiser sells to a different segment of consumers, and each medium has a different ability to target advertising messages.
Alessandro Bonatti, Dirk Bergemann
core
Autism Research, EarlyView.ABSTRACT Healthy lifestyle behaviors, including physical activity, screen time, sleep, and diet quality, are important determinants of mental health, yet little is known about how these behaviors cluster among children with neurodevelopmental disorders.
Matthew Bourke +4 more
wiley +1 more source
An online advertising intervention to increase adherence to stay-at-home-orders during the COVID-19 pandemic: An efficacy trial monitoring individual-level mobility data. [PDF]
Int J Appl Earth Obs Geoinf, 2022 Garett RR, Yang J, Zhang Q, Young SD.
europepmc +1 more source