Results 91 to 100 of about 5,919 (259)

Privacy in online advertising platforms

, 2023
Online advertising is consistently considered as the pillar of the "free• content on the Web since it is commonly the funding source of websites. Furthermore, the option of delivering personalizad ads has tumed advertising into a really valuable service for users, who receive ads tailored to their interests.
openaire   +4 more sources

Customization of online advertising: The role of intrusiveness

Marketing Letters, 2013
This study examines the trade-off between tailoring an ad to an individual consumer's needs and the demand for personal data required to do so, which is inherent in targeted online advertising. Two scenario-based studies in two different industries reveal the extent to which using personal information with greater distinctiveness affects consumers ...
van Doorn, J., Hoekstra, J.C.
openaire   +2 more sources

Comparing the outcomes of the technology‐enhanced learning of sectional anatomy with and without preceding demonstrations: A study about the worked‐example effect in anatomy education

Anatomical Sciences Education, EarlyView.
Abstract The examination of anatomical cross‐sections can facilitate the understanding of spatial and clinical anatomy. Visualization technologies, with dynamic and interactive displays, can be used to learn sectional anatomy in a mostly self‐directed manner.
Guilherme Reis Borges Coelho Fonseca, George Lim Tipoe, Fraide Augustin Ganotice Jr   +2 more
wiley   +1 more source

Technologies of hope: techniques of the online advertising of stem cell treatments [PDF]

, 2011
Alan Petersen, Kate Seear
openalex   +1 more source

Exploring 3D anatomy: A free online course supporting novice learner inquiry and spatial conceptualization

Anatomical Sciences Education, EarlyView.
Abstract Application of three‐dimensional anatomical knowledge is essential for patient examination, diagnosis, and treatment and is crucial in the training of medical and healthcare students. Moreover, critical observation and spatial awareness are vital for learner understanding of three‐dimensional anatomical structures and relationships.
Jiayi Zhang, Moksh Sachdeva, Calum McCaig, Eleanor Gordon, Leonard Shapiro, Iain D. Keenan   +5 more
wiley   +1 more source

Forms and Content of Social Advertising: Raising Risk Awareness and Alert Behavior Patterns in Online Communication

Виртуальная коммуникация и социальные сети
As teenagers and young people grow more and more dependent on online communication, they become more psychologically vulnerable to numerous potential threats that thrive on the Internet. Social advertising may help to develop the necessary risk awareness
Aleksandr V. Ovrutsky, Gulnora K. Ovrutskaya   +1 more
doaj   +1 more source

Google Adtech – Break Up or Break Out?

Utrecht Law Review
The European Commission recently proposed a break up of Google’s display advertising business. We argue that the market definition used by the Commission risks being too narrow and propose expanding it to include Google’s broader ecosystem. We then ask a
Todd Davies, Zlatina Georgieva
doaj   +1 more source

The Effect of Online Advertising of Football Players on Fans' Purchase Intention with the Mediating Role of Players' Popularity [PDF]

Sports Business Journal
Purpose: Online advertising has become a crucial tool for sports teams, marketers, and retailers looking to engage with fans and boost sales of sports-related products.
Fereshteh Aghajani, Vajiheh Javani
doaj   +1 more source

DEAR: Deep Reinforcement Learning for Online Advertising Impression in Recommender Systems [PDF]

, 2019
Xiangyu Zhao, Changsheng Gu, Haoshenglun Zhang, Xiwang Yang, Xiaobing Liu, Jiliang Tang, Hui Liu   +6 more
openalex   +1 more source

Online Advertising Revenue Forecasting: An Interpretable Deep Learning\n Approach [PDF]

, 2021
Max Würfel, Qiwei Han, Maximilian Kaiser   +2 more
openalex   +1 more source