Results 111 to 120 of about 583,886 (291)

Optimizing your online-advertisement asynchronously [PDF]

open access: yes53rd IEEE Conference on Decision and Control, 2014
We consider the problem of designing optimal online-ad investment strategies for a single advertiser, who invests at multiple sponsored search sites simultaneously, with the objective of maximizing his average revenue subject to the advertising budget constraint.
openaire   +2 more sources

Activism in the arts: Co‐researching cultural inequalities with young people during the COVID‐19 pandemic

open access: yesBritish Educational Research Journal, EarlyView.
Abstract This paper explores the growing influence of young people's activism in UK museums and its educational implications. It draws on a five‐year collaborative programme (2019–2023) with young people of colour (16–28) in a university museum setting, focusing on a Young Collective established to address cultural inequalities.
Sadia Habib
wiley   +1 more source

News coverage and online advertising effects on patient-led search for aspirin, heart health, and stroke information and educational tool use. [PDF]

open access: yesPatient Educ Couns, 2021
Southwell BG   +7 more
europepmc   +1 more source

Understanding international students' agency in developing employability: Case study of a post‐1992 university in the United Kingdom

open access: yesBritish Educational Research Journal, EarlyView.
Abstract Employability remains a critical issue for international students in the United Kingdom. This study adopts the Employability Agency Framework proposed by Pham et al. to explore how a group of international students actively exercised their agency to enhance their employability during their Master's studies in the United Kingdom.
Hoang Nguyen, Ming Cheng
wiley   +1 more source

A Research Agenda for Online Advertising: Surveying Campaign Practices, 2000-2012

open access: yesInternational Journal of Communication, 2013
This article traces the development of online political advertising across four presidential election cycles (2000–2012) to outline an agenda for scholarly research. In 2000, campaigns purchased banner advertisements on sites such as AOL.com.
Lisa Barnard, Daniel Kreiss
doaj  

Relationships Among Time Orientations, Attitudes, and Online Advertising Avoidance: The Moderating Role of Advertising Characteristics

open access: yesSAGE Open
This study investigates time orientation as a personality trait influencing attitudes toward online advertising and subsequent avoidance behaviors, grounded in the Value-Attitude-Behavior theory.
Ho Truc Vi, Vo Thi Ngoc Thuy
doaj   +1 more source

What drives online impulse buying among Zoomers on TikTok in an emerging market? A new model based on flow theory

open access: yesFrontiers in Communication
Our article aims to investigate the factors, precisely motives for TikTok use, perceived ad intrusiveness, attitude toward advertising, ad credibility, ad value, and online flow experience, driving buying impulsiveness among Generation Z users on TikTok.
Daniel-Rareș Obadă, Oana Țugulea
doaj   +1 more source

Career motivations and perceptions of teaching of 16–19‐year‐olds in England and Wales

open access: yesBritish Educational Research Journal, EarlyView.
Abstract The current study provides an understanding of career‐related motivations of 16–19‐year‐olds in schools and A‐level colleges in England and Wales. The 672 participants (62% women) were asked to complete a modified version of the Motivations for Career Choice and the Persistence Research in Science and Engineering scales and provide comments on
Sophie Thompson‐Lee   +4 more
wiley   +1 more source

Making teaching an attractive profession: What are the challenges and opportunities for minority ethnic teachers in England?

open access: yesBritish Educational Research Journal, EarlyView.
Abstract This paper explores the challenges and opportunities surrounding the recruitment and retention of minority ethnic teachers in England. Drawing on interview data from 33 teachers and school leaders of diverse ethnic backgrounds, it investigates whether racialised barriers identified in earlier research have shifted in the current context of ...
Antonina Tereshchenko   +5 more
wiley   +1 more source

ONLINE ADVERTISING – A PRACTICAL APPROACH USING GOOGLE’S AD WORDS [PDF]

open access: yes
The Internet links people from all around the world in their purpose to exchange and get relevant information. Thus, relevant information is the corner stone of a society in general and of a company in particular.
Alexandru Govoreanu   +5 more
core  

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